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Capitalizing on Real Time Marketing in Healthcare (and why your team needed to start yesterday)

Healthcare marketing is a delicate dance precision pitching and well-crafted brand messaging. It’s about getting it right the first time, engaging a target audience actively, visually and contextually. An aspect of healthcare marketing that many Los...

Real-Time Relationship Building in 2013

In healthcare marketing we often talk about building your business brand, building trust between your brand and your audience, and cultivating relationships through all forms of media. In 2013, the next generation of brand building will be in real-time;...

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