Our latest agency news and breaking down the business of wellness.


The Business of Health: Checking the pulse on healthcare marketing trends in 2019

3 Ways Healthcare Marketers Can Modernize Traditional Marketing

Leaders in healthcare marketing are continuously altering marketing strategies based on evolving trends, emerging technology, and, most importantly, results. So, when the time comes to choose between sticking with tried-and-true traditional marketing...

How to Become a Social Media Influencer at 70 Years Old

2018 has been the year of the social media influencer. If you aren’t already working with them on influencer marketing campaigns, you most definitely are following influencers on social media, seeing their endorsed posts and stories of products and...

7 Ways to Tell Your Life Sciences Marketing Is Behind the Times

It’s 2018, do you know where your marketing is? If you follow a well-defined strategy, perform quarterly goal assessments, and conduct regular competitive analyses, chances are your marketing is in good shape and among the top brands in the life sciences...

10 Health and Wellness Marketing Ideas to Improve Audience Connection

Finding the right health and wellness marketing strategies to grow your business may feel like a daunting task. Getting the right message, to the right audience, at the right time is easier said than done in this day and age. In many ways, technology has...

Leadership Lessons From Stuart Weitzman

The truly great leaders are those that continue to learn and grow throughout their career. They also value passing on that knowledge and those lessons learned to aspiring entrepreneurs. That holds true for Stuart Weitzman, the founder and chairman...

Three Days Of Wellness: Santa Fe

Business executives who are longing for rest and relaxation should take a trip to the American Southwest—Santa Fe, New Mexico in particular. It has a distinctive atmosphere with its Pueblo-style architecture and stunning views of the Sangre de Cristo...

Quaintise Founder and President, Raquel Baldelomar, Served as a Speaker at the Aspen Ideas Festival

Los Angeles, CA – June 30, 2018 – Raquel Baldelomar, founder and president of Quaintise, a marketing, branding and advertising agency centered in the health and wellness sector, served as a speaker at the Aspen Ideas Festival in Colorado.

The Brand Experience Of W Punta De Mita, Mexico

Building a brand that is reflected across the organization in creative ways is not easy. Executives have to identify the core principles they want shown in their brand and embed those ideals into every part of the organization. This means the mission...

Three Days Of Wellness: Riviera Nayarit, Mexico

Summer is almost here and many executives are counting the days until they can head to the beach for some much needed rest and relaxation. Sometimes the best way to truly rejuvenate your spirit and spark your creativity, however, is to look for vacation...

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