Latest Healthcare Marketing Insights


Why is Healthcare Marketing Important?

If you are a healthcare product or service provider, it’s important to make sure you are getting your message in front of people. In order to do this, you’ll need to implement certain healthcare marketing tactics. With the right marketing techniques,...

What is Healthcare Marketing?

  The healthcare field is a competitive one. There are many different supplements, wellness products, and health services to choose from. So, how can a company stand out in the market? What is healthcare marketing exactly? And how can your company get...

Leading Supplement Company Turns to Quaintise to Create a New Shopify Plus Website

  Quaintise increased conversions for HPD Rx, a leading nutritional supplements brand, by implementing a newly updated web site built using Shopify Plus. HPD Rx partnered with Quaintise to accelerate desktop and mobile conversions by improving their...

How Mobile Health Can Benefit You and Your Patients Now More Than Ever

  Mobile health is on the fast-track to transform the future of the healthcare industry. Mobile health allows health care companies and users the ability to connect via online resources, such as apps and video conferencing, in a matter of seconds. This...

Three Reminders Coronavirus Can Teach Us About Healthcare Marketing

Most businesses were not prepared for managing healthcare marketing in the midst of a global pandemic. Although this type of challenge was predicted to impact the medical industry, the sudden onslaught has left many business owners scrambling to put...

The Time for Telehealth: How to Continue Services During COVID-19

For many healthcare providers, normal services have come to an abrupt halt as a result of the coronavirus pandemic. As hospitals struggle with the influx of COVID-19 patients, most individuals are prevented from seeing their doctors and other healthcare...

Turning to Social Media During Coronavirus Quarantine

Streets are empty and businesses are closed. The coronavirus (COVID-19) has everyone across the world on self-quarantine, and in some states such as California, following mandatory “Safer at Home” restrictions. With populous metropolitan cities turned...

How to Communicate Your New Coronavirus (COVID-19) Business Policies

  The coronavirus outbreak has brought many U.S. businesses to a halt. The federal, state, and local precautions taken in order to slow the spread of the virus have impacted nearly every individual, company, and organization. Health and wellness...

Coronavirus Crisis Communications Tips for Healthcare Organizations

The 2019 coronavirus disease (COVID-19), caused by the severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2), is rapidly spreading throughout the world. Here in the U.S., the disease is expected to infect 20-60% of the population before the...

What can a Healthcare Marketing Agency Do for Private Equity?

One of the main reasons that private equity firms are so skilled at purchasing, improving, and selling companies is that they take advantage of economies of scale. However, that requires strict attention to detail and the ability to rely on their...