2018 has been the year of the social media influencer. If you aren’t already working with them on influencer marketing campaigns, you most definitely are following influencers on social media, seeing their endorsed posts and stories of products and...
If your practice, or your physicians, do not have a blog and social media accounts…well, let’s just say you could be living under a rock. Content Marketing, content development, content management, or whatever you’d like to title it, moves from the blog...
Building a brand, marketing your brand, and inciting conversations in media are all tactics leading up to one thing; web influence. Influence on the web is paramount to increasing brand awareness, brand recognition, and thus augmenting your customer base...