--- title: Health and Wellness Marketing Trends & Insights | Quaintise | Kandice Linwright (19) description: The latest marketing news for organizations in the medical, health and wellness, and life sciences industries. (19) --- [Quaintise](https://quaintise.com) - - - - - [1-310-758-4970](tel:+13107584970) [![Quaintise](https://blog.quaintise.com/hs-fs/hubfs/Quaintise_January2019%20Theme/Images/logo.png?width=314&height=201&name=logo.png "Quaintise")](https://quaintise.com/) - [Home](https://quaintise.com/) - [Services](https://quaintise.com/services/) - [Advertising Campaigns](https://quaintise.com/services/advertising-campaigns/) - [Brand Strategy](https://quaintise.com/services/brand-strategy/) - [Brochure Design](https://quaintise.com/services/brochure-design/) - [Health and Wellness Marketing](https://quaintise.com/services/health-and-wellness-marketing/) - [Inbound Marketing](https://quaintise.com/services/inbound-marketing/) - [Infographics](https://quaintise.com/infographics/) - [Healthcare Public Relations](https://quaintise.com/services/public-relations/) - [Packaging Design](https://quaintise.com/services/packaging-design/) - [Video](https://quaintise.com/services/video/) - [Vitamin Marketing](https://quaintise.com/vitamin-marketing-los-angeles/) - [Website Development](https://quaintise.com/services/website-development-and-design/) - Digital Marketing - [Company](https://quaintise.com/company/) - [Our Team](https://quaintise.com/company/our-team/) - [In The News](https://quaintise.com/company/in-the-news/) - [Testimonials](https://quaintise.com/company/testimonials/) - [Jobs](https://quaintise.com/jobs/) - [Case Studies](https://quaintise.com/resources/case-studies/) - [Work](https://quaintise.com/healthcare-portfolio/) - [MoCA](https://www.quaintise.com/portfolio/moca/) - [UCLA Institute for Precision Health](https://quaintise.com/portfolio/ucla-iph-genomics-marketing/) - [Bayer](https://quaintise.com/portfolio/bayer/) - [TMS Neuro Institute](https://quaintise.com/portfolio/tms-neuro-institute/) - [Arizona OBGYN Affiliates](https://quaintise.com/portfolio/arizona-obgyn-affiliates/) - [Clearpath](https://quaintise.com/portfolio/clearpath/) - [COPE Health Solutions](https://quaintise.com/portfolio/cope-health-solutions/) - [COPE Health Scholars](https://quaintise.com/portfolio/cope-health-scholars/) - [Family Practice Specialists](https://quaintise.com/portfolio/family-practice-specialists/) - [Phoenix Children’s Hospital](https://quaintise.com/portfolio/phoenix-childrens-hospital/) - [MD Anderson Cancer Center](https://quaintise.com/portfolio/md-anderson-cancer-center/) - [Children’s Dental Health](https://quaintise.com/portfolio/childrens-dental-health-association/) - [Reverse Aging Institute](https://quaintise.com/portfolio/reverse-aging-institute/) - [Villaway](https://quaintise.com/portfolio/villaway/) - [Moving Brands Forward](https://www.quaintise.com/movingbrandsforward/) - [Blog](https://blog.quaintise.com/) - [Contact](https://quaintise.com/contact-us/) # Latest Healthcare Marketing Insights --- ## Kandice Linwright ### Recent Posts ## [Lowe's Brand Reputation Management](https://blog.quaintise.com/lowes-brand-reputation-management) Where you advertise says a lot about your brand message. Remember when millions of dollars in advertising was pulled from spots on Glen Beck’s Fox show? Creating a successful marketing campaign is more than just building a brand, creating some... ###### [READ ARTICLE >](https://blog.quaintise.com/lowes-brand-reputation-management) ## [Twitter's New Brand Pages](https://blog.quaintise.com/twitters-new-brand-pages) We don’t often talk about Twitter here on the Quaintise blog, but can be an integral part of your social media brand campaign. Like Facebook, Twitter relies on engagement, connections, and conversation. This week some exciting news has comes out of... ###### [READ ARTICLE >](https://blog.quaintise.com/twitters-new-brand-pages) ## [Jack Daniel's and Exclusive Brand Advertising](https://blog.quaintise.com/jack-daniels-and-exclusive-brand-advertising) 'We'd rather ask for your patience than your forgiveness.' This was the brand message back in the 1950’s from Jack Daniels. At a time when brands were pulling back on all forms of advertising, Jack Daniels was going full speed ahead, even when the demand... ###### [READ ARTICLE >](https://blog.quaintise.com/jack-daniels-and-exclusive-brand-advertising) ## [Hiring Brand Ambassadors, Not Just Employees](https://blog.quaintise.com/hiring-brand-ambassadors-not-just-employees) Measuring a strong, consistent and successful business brand is not just about the sales numbers and the number of Facebook Fans you have, it’s about how your employees feel about their job. Do your employees love where they work? Were they Fans before... ###### [READ ARTICLE >](https://blog.quaintise.com/hiring-brand-ambassadors-not-just-employees) [![Vaccine marketing](https://blog.quaintise.com/hs-fs/hubfs/shutterstock_1007740159.jpg?width=944&name=shutterstock_1007740159.jpg)](https://blog.quaintise.com/the-complicated-marketing-of-vaccines) ## [The Complicated Marketing of Vaccines](https://blog.quaintise.com/the-complicated-marketing-of-vaccines) The medical marketing of vaccines, like every other product out there, can either be marketed successfully with a positive brand message, authenticity and consistency, or it can fail with a poor story line and inconsistent plot. Without getting too... ###### [READ ARTICLE >](https://blog.quaintise.com/the-complicated-marketing-of-vaccines) ## [Cyber Monday Marketing - Branding a Day](https://blog.quaintise.com/cyber-monday-marketing-branding-a-day) In the beginning, before the hype of Cyber Monday, it was nothing more than a marketing ploy implemented ingenuously by Shop.org. However, today, Cyber Monday 2011, has gone far beyond just marketing hype and has grown to literally become the busiest... ###### [READ ARTICLE >](https://blog.quaintise.com/cyber-monday-marketing-branding-a-day) ## [Running a Successful Facebook Campaign\_Case Study](https://blog.quaintise.com/running-a-successful-facebook-campaign-case-study) Running a successful Facebook marketing campaign is complicated. Beyond the time it takes to personally connect with your target audience and network with your demographic, Facebook marketing requires a strict objective, measurable goals, and a plan.... ###### [READ ARTICLE >](https://blog.quaintise.com/running-a-successful-facebook-campaign-case-study) ## [Marketing Online to Baby Boomers](https://blog.quaintise.com/marketing-online-to-baby-boomers) If there is one demographic that every brand wants to target, it’s the baby boomers. They account for over 50% of the United States’ discretionary spending, and are responsible for over half of all consumer spending. Their spending power simply can’t be... ###### [READ ARTICLE >](https://blog.quaintise.com/marketing-online-to-baby-boomers) ## [Press Release 101 – Using the Right Words](https://blog.quaintise.com/press-release-101-using-the-right-words) The inherent point to every press release is to grab attention, and over the years public relations professionals have increased their vocabulary to include big, compelling phrases to hopefully persuade news sources to publish their stories. However,... ###### [READ ARTICLE >](https://blog.quaintise.com/press-release-101-using-the-right-words) ## [Back to Basics: What is a Brand?](https://blog.quaintise.com/back-to-basics-what-is-a-brand) What is your brand? Is it just a logo, a tagline? Is it a storefront, a website? Perhaps your brand is an experience, an emotion that each ‘fan’ feels with each company interaction? We’ve spent a lot of time talking about digital marketing, holiday... ###### [READ ARTICLE >](https://blog.quaintise.com/back-to-basics-what-is-a-brand) [Previous page](https://blog.quaintise.com/author/kandice-linwright/page/18) [1](https://blog.quaintise.com/author/kandice-linwright/page/1) [...](https://blog.quaintise.com/author/kandice-linwright/page/14) [17](https://blog.quaintise.com/author/kandice-linwright/page/17) [18](https://blog.quaintise.com/author/kandice-linwright/page/18) 19 [20](https://blog.quaintise.com/author/kandice-linwright/page/20) [21](https://blog.quaintise.com/author/kandice-linwright/page/21) [...](https://blog.quaintise.com/author/kandice-linwright/page/24) [28](https://blog.quaintise.com/author/kandice-linwright/page/28) [Next page](https://blog.quaintise.com/author/kandice-linwright/page/20) ### Categories - [Advertising](https://blog.quaintise.com/tag/advertising) - [Brand Audit](https://blog.quaintise.com/tag/brand-audit) - [Business Branding](https://blog.quaintise.com/tag/business-branding) - [Executives](https://blog.quaintise.com/tag/executives) - [Forbes](https://blog.quaintise.com/tag/forbes) - [M&A](https://blog.quaintise.com/tag/ma) - [Cause Marketing](https://blog.quaintise.com/tag/cause-marketing) - [Healthcare Marketing](https://blog.quaintise.com/tag/healthcare-marketing) - [Life Science Marketing](https://blog.quaintise.com/tag/life-science-marketing) - [Medical Marketing](https://blog.quaintise.com/tag/medical-marketing) - [OB/GYN Marketing](https://blog.quaintise.com/tag/obgyn-marketing) - [Search Engine Marketing](https://blog.quaintise.com/tag/search-engine-marketing) - [Social Media Marketing](https://blog.quaintise.com/tag/social-media-marketing) - [Video Marketing](https://blog.quaintise.com/tag/video-marketing) - [Public Relations](https://blog.quaintise.com/tag/public-relations) - [Shopify](https://blog.quaintise.com/tag/shopify) - [E-Commerce Marketing ](https://blog.quaintise.com/tag/e-commerce-marketing) ### Our Offices 2633 Lincoln Blvd. Suite 850 Santa Monica, CA 90405 [1-310-758-4970](tel:+13107584970) 4400 N. 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