A key component to any healthcare marketing campaign is knowing where to advertise. And knowing where to advertise involves a great appreciation and comprehension of your target demographic, and their behaviors both online and off. Understanding a...
Recent Posts
How important is social media to healthcare marketing? Ask the professionals at the University of Michigan Health System, or the Nemours/Alfred I. DuPont Hospital for Children in Wilmington, Delaware, Brigham and Women’s Hospital in Boston, or the...
Last week, a ‘white hat hacker’ took matters into his own hands and hacked into the most powerful Facebook User’s page – founder Mark Zuckerberg. In healthcare marketing, an aspect that is often overlooked but extremely important is the element of...
I love Las Vegas. The entertainment, the freedom, the innovation in marketing at every turn. And, yes, there are a plethora of lessons to be learned from marketing Las Vegas to healthcare marketing. In a town that constantly reinvents itself, it’s easy...
In an era where everything is digital, even our realities are augmented, healthcare marketing agencies easily lose sight of what’s important – motivating and inspiring patients to take action. Between social media marketing, video marketing, email...
Facebook, much like Google, is constantly evolving, staying ahead of the spammers, the scammers, the cheaters, and the haters. The relentless evolution has purpose – to better the brand experience for Fans, and to make money. These are essentially the...
If you see beauty in efficiency – the type of efficiency that brings tears to your eyes – you’ll want to jump on the Big Data bandwagon. In fact, with data scientists who specialize in the healthcare marketing field, efficiency in marketing and targeting...
Quaintise is pleased to announce that they have been selected as the Agency of Record for Family Practice Specialists (FPS), one of the leading family practice medical groups in Arizona. Established in 1969, FPS provides general and specialized family...
Quaintise, a full service Marketing, Advertising and Public Relations Agency that specializes in Medical and Healthcare Marketing announced today that Southwest Kidney Institute has selected Quaintise as their Agency of Record. Southwest Kidney Institute...
The Commercials were written, directed, and produced by AOA’s Agency of Record, Quaintise. As part of AOA’s new branding and public awareness campaign, Quaintise has developed strategic initiatives designed to raise awareness of the AOA brand name and...