---
title: Health and Wellness Marketing Trends & Insights | Quaintise | Kandice Linwright (2)
description: The latest marketing news for organizations in the medical, health and wellness, and life sciences industries. (2)
---

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# Latest Healthcare Marketing Insights

---

## Kandice Linwright

### Recent Posts

[![patient reviews](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/thumbs-up.jpg?width=944&name=thumbs-up.jpg)](https://blog.quaintise.com/improve-the-patient-experience-with-ratings-or-else)

## [Improve the Patient Experience with Ratings or Else](https://blog.quaintise.com/improve-the-patient-experience-with-ratings-or-else)

Fifty-nine percent of respondents reported physician rating sites to be “somewhat important” or “very important” when choosing a physician… The above statement was pulled directly from a publication in the February issue of The Journal of American...

###### [READ ARTICLE >](https://blog.quaintise.com/improve-the-patient-experience-with-ratings-or-else)

[![AOA-Facebook-Cover_April2014](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/AOA-Facebook-Cover_April2014.jpg?width=944&name=AOA-Facebook-Cover_April2014.jpg)](https://blog.quaintise.com/conformity-kills-the-secret-to-social-media-marketing-for-physicians)

## [Conformity Kills – The Secret to Social Media Marketing for Physicians](https://blog.quaintise.com/conformity-kills-the-secret-to-social-media-marketing-for-physicians)

I came across a very interesting article this morning on FoxBusiness.com, and couldn’t wait to share it with all of our Quaintise agency team members and blog visitors. I quite often talk about the ‘one size fits all’ social media marketing mentality...

###### [READ ARTICLE >](https://blog.quaintise.com/conformity-kills-the-secret-to-social-media-marketing-for-physicians)

[![TV Advertising Healthcare Marketing Los Angeles](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/tv-advertising.jpg?width=944&name=tv-advertising.jpg)](https://blog.quaintise.com/internet-search-ad-revenue-skyrockets-beats-tv-ad-revenue)

## [Internet Search Ad Revenue Skyrockets, Beats TV Ad Revenue](https://blog.quaintise.com/internet-search-ad-revenue-skyrockets-beats-tv-ad-revenue)

It’s really no surprise that search ad revenue is topping out every other form of revenue. With the changing face of Google and search algorithms, and the complicated task of organically bringing in search traffic, businesses, advertisers and marketing...

###### [READ ARTICLE >](https://blog.quaintise.com/internet-search-ad-revenue-skyrockets-beats-tv-ad-revenue)

[![facebook healthcare marketing](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/facebook-mobile-marketing-1.jpg?width=944&name=facebook-mobile-marketing-1.jpg)](https://blog.quaintise.com/a-big-facebook-update-physicians-should-be-aware-of)

## [A BIG Facebook Update Physicians Should Be Aware Of](https://blog.quaintise.com/a-big-facebook-update-physicians-should-be-aware-of)

There has been a trend on Facebook over the past year to increase engagement by literally asking for Likes, Comments and Shares. This technique, called Like-Baiting by Facebook, has been so successful that morally unethical Facebook pages have taken the...

###### [READ ARTICLE >](https://blog.quaintise.com/a-big-facebook-update-physicians-should-be-aware-of)

[![facebook-graph-search.jpg](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/facebook-graph-search.jpg?width=944&name=facebook-graph-search.jpg)](https://blog.quaintise.com/5-ways-physicians-can-integrate-social-media-with-existing-marketing)

## [5 Ways Physicians Can Integrate Social Media with Existing Marketing](https://blog.quaintise.com/5-ways-physicians-can-integrate-social-media-with-existing-marketing)

By now you know how important social media marketing is for your practice. Beyond simply driving traffic to your website, you should also know by now that Facebook can be used to collect Big Data and narrow down your audience to most effective segment....

###### [READ ARTICLE >](https://blog.quaintise.com/5-ways-physicians-can-integrate-social-media-with-existing-marketing)

[![best practice](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/handbstprt-1024x1024.jpg?width=944&name=handbstprt-1024x1024.jpg)](https://blog.quaintise.com/3-ways-to-maximize-your-facebook-advertising)

## [3 Ways to Maximize Your Facebook Advertising](https://blog.quaintise.com/3-ways-to-maximize-your-facebook-advertising)

Facebook Advertising has come a long way over just the past few months. With Custom Website Audiences, improved metrics and greater targeting options, the possibilities are endless. At Quaintise, Facebook Advertising plays a large role in our full-scale...

###### [READ ARTICLE >](https://blog.quaintise.com/3-ways-to-maximize-your-facebook-advertising)

[![facebook healthcare marketing](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/facebook-mobile-marketing-1.jpg?width=944&name=facebook-mobile-marketing-1.jpg)](https://blog.quaintise.com/the-perfect-facebook-post-for-physicians)

## [The Perfect Facebook Post for Physicians](https://blog.quaintise.com/the-perfect-facebook-post-for-physicians)

Is there such a thing as The Perfect Facebook post? If you're a physician seeking out a better way to engage with your patients online, you want me to say, "Of course there is!" But, it's not always that simple.

###### [READ ARTICLE >](https://blog.quaintise.com/the-perfect-facebook-post-for-physicians)

[![advertising statistics_healthcare marketing](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/advertising-statistics.jpg?width=944&name=advertising-statistics.jpg)](https://blog.quaintise.com/the-high-cost-of-ignoring-reputation-management-online)

## [The High Cost of Ignoring Reputation Management Online](https://blog.quaintise.com/the-high-cost-of-ignoring-reputation-management-online)

You should never underestimate the cost of a poor reputation. – Forbes.com If you’re not worried about digital reputation management, you’re about to receive a HUGE wake-up call. In the healthcare industry, reputation is everything, and to ignore it is...

###### [READ ARTICLE >](https://blog.quaintise.com/the-high-cost-of-ignoring-reputation-management-online)

[![reputation-management.jpg](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/reputation-management.jpg?width=944&name=reputation-management.jpg)](https://blog.quaintise.com/3-steps-to-exceed-your-patients-expectation)

## [3 Steps to Exceed Your Patient's Expectation](https://blog.quaintise.com/3-steps-to-exceed-your-patients-expectation)

Every experience your patient’s have with your brand is an opportunity to impress; to exceed their expectations by focusing on the details that the practice down the street is overlooking. It’s not always about the numbers; how many patients you’ve seen...

###### [READ ARTICLE >](https://blog.quaintise.com/3-steps-to-exceed-your-patients-expectation)

[![best practice](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/handbstprt.jpg?width=944&name=handbstprt.jpg)](https://blog.quaintise.com/simplifying-the-healthcare-brand-experience-in-3-steps)

## [Simplifying the Healthcare Brand Experience in 3 Steps](https://blog.quaintise.com/simplifying-the-healthcare-brand-experience-in-3-steps)

Brand marketing in healthcare is not just a catch phrase or a trend, it’s a reality that truly matters, and one that the professionals at Quaintise take incredibly seriously. Every company from every industry begins with the same basic ingredients: a...

###### [READ ARTICLE >](https://blog.quaintise.com/simplifying-the-healthcare-brand-experience-in-3-steps)

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