Physicians are stubborn. Yes, I threw that right out there, but if you’re a physician, someone on a physician’s staff, or a marketing agency who works with physicians, you know this to be true. Keeping that trait in mind, imagine how slow health care...
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Fifty-nine percent of respondents reported physician rating sites to be “somewhat important” or “very important” when choosing a physician… The above statement was pulled directly from a publication in the February issue of The Journal of American...
I came across a very interesting article this morning on FoxBusiness.com, and couldn’t wait to share it with all of our Quaintise agency team members and blog visitors. I quite often talk about the ‘one size fits all’ social media marketing mentality...
It’s really no surprise that search ad revenue is topping out every other form of revenue. With the changing face of Google and search algorithms, and the complicated task of organically bringing in search traffic, businesses, advertisers and marketing...
There has been a trend on Facebook over the past year to increase engagement by literally asking for Likes, Comments and Shares. This technique, called Like-Baiting by Facebook, has been so successful that morally unethical Facebook pages have taken the...
By now you know how important social media marketing is for your practice. Beyond simply driving traffic to your website, you should also know by now that Facebook can be used to collect Big Data and narrow down your audience to most effective segment....
Facebook Advertising has come a long way over just the past few months. With Custom Website Audiences, improved metrics and greater targeting options, the possibilities are endless. At Quaintise, Facebook Advertising plays a large role in our full-scale...
Is there such a thing as The Perfect Facebook post? If you're a physician seeking out a better way to engage with your patients online, you want me to say, "Of course there is!" But, it's not always that simple.
You should never underestimate the cost of a poor reputation. – Forbes.com If you’re not worried about digital reputation management, you’re about to receive a HUGE wake-up call. In the healthcare industry, reputation is everything, and to ignore it is...
Every experience your patient’s have with your brand is an opportunity to impress; to exceed their expectations by focusing on the details that the practice down the street is overlooking. It’s not always about the numbers; how many patients you’ve seen...