---
title: Health and Wellness Marketing Trends & Insights | Quaintise | Kandice Linwright (4)
description: The latest marketing news for organizations in the medical, health and wellness, and life sciences industries. (4)
---

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# Latest Healthcare Marketing Insights

---

## Kandice Linwright

### Recent Posts

[![Advertising Statistics Healthcare Marketing](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/advertising-statistics.jpg?width=944&name=advertising-statistics.jpg)](https://blog.quaintise.com/i-can-do-it-mentality-might-be-hurting-your-business-potential)

## ["I Can Do It" Mentality Might Be Hurting Your Business Potential](https://blog.quaintise.com/i-can-do-it-mentality-might-be-hurting-your-business-potential)

Towards the end of last year, BrightLocal.com, a local search engine marketing company, teamed up with ChamberofCommerce.com to survey 20,000 healthcare professionals. At Quaintise, it’s not only our job to keep an eye on trends that this survey shows,...

###### [READ ARTICLE >](https://blog.quaintise.com/i-can-do-it-mentality-might-be-hurting-your-business-potential)

[![Healthcare Social Media Marketing](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/doctor-at-computer.jpg?width=944&name=doctor-at-computer.jpg)](https://blog.quaintise.com/why-you-need-a-healthcare-social-media-editorial-calendar)

## [Why You Need a Healthcare Social Media Editorial Calendar](https://blog.quaintise.com/why-you-need-a-healthcare-social-media-editorial-calendar)

As Quaintise social media director, I started out being against editorial calendars. They went against everything that I believed was true about social media; spontaneity, trend-spotting and crowd-sourcing. If something popped up in the news or was...

###### [READ ARTICLE >](https://blog.quaintise.com/why-you-need-a-healthcare-social-media-editorial-calendar)

[![Healthcare Mobile Marketing](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/healthcare-mobile-marketing.jpg?width=944&name=healthcare-mobile-marketing.jpg)](https://blog.quaintise.com/in-2014-physician-marketing-will-be-all-about-mobile)

## [In 2014, Physician Marketing Will Be All About Mobile](https://blog.quaintise.com/in-2014-physician-marketing-will-be-all-about-mobile)

In every facet of mobile marketing, traffic has increased. From advertising to social media and web traffic, every client of Quaintise under the umbrella of healthcare marketing has seen a 30 to 50% increase in mobile traffic over the past year. And we...

###### [READ ARTICLE >](https://blog.quaintise.com/in-2014-physician-marketing-will-be-all-about-mobile)

[![Healthcare Marketing Strategies](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/reputation-management.jpg?width=944&name=reputation-management.jpg)](https://blog.quaintise.com/translating-real-world-fans-into-digital-advocates)

## [Translating Real World Fans into Digital Advocates](https://blog.quaintise.com/translating-real-world-fans-into-digital-advocates)

The new year should bring with it a new realization of healthcare marketing strategies that will increase foot traffic and boost your ROI. One of those marketing strategies that should be at the top of your marketing plans is reputation management; a...

###### [READ ARTICLE >](https://blog.quaintise.com/translating-real-world-fans-into-digital-advocates)

[![Social Media Marketing](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/medical-foundations-social-sharing-effectiveness.jpg?width=944&name=medical-foundations-social-sharing-effectiveness.jpg)](https://blog.quaintise.com/still-afraid-of-social-media-follow-the-numbers)

## [Still Afraid of Social Media? Follow the Numbers](https://blog.quaintise.com/still-afraid-of-social-media-follow-the-numbers)

This morning as I was perusing my morning news I stopped on a title that instantly caught my attention: Should Hospitals Be on Facebook…? I mean, obviously I answered the question quietly to myself, and laughed at the audacity of the title. But, or...

###### [READ ARTICLE >](https://blog.quaintise.com/still-afraid-of-social-media-follow-the-numbers)

[![Social Media for Healthcare Marketing](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/iStock_000025013656XSmall.jpg?width=944&name=iStock_000025013656XSmall.jpg)](https://blog.quaintise.com/engaging-your-patients-on-social-media-now)

## [Engaging Your Patients on Social Media NOW](https://blog.quaintise.com/engaging-your-patients-on-social-media-now)

We’ve been spending a lot of time on the subject of doctor-patient communication and social media, and for good reason. In 2014, social media for healthcare marketing will rise to the next level, where physicians will literally have no choice but to...

###### [READ ARTICLE >](https://blog.quaintise.com/engaging-your-patients-on-social-media-now)

[![Social Media Statistics Healthcare Marketing](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/doctor-at-computer.jpg?width=944&name=doctor-at-computer.jpg)](https://blog.quaintise.com/capitalizing-on-digital-doctor-patient-communication-in-2014-key-statistics)

## [Key Statistics To Capitalize on Digital Doctor-Patient Communication](https://blog.quaintise.com/capitalizing-on-digital-doctor-patient-communication-in-2014-key-statistics)

Doctors and patients don’t communicate well, at least according to a recent poll released at the World Diabetes Congress of the International Diabetes Federation in Australia. The trouble with the perceived results is the simple fact that a better...

###### [READ ARTICLE >](https://blog.quaintise.com/capitalizing-on-digital-doctor-patient-communication-in-2014-key-statistics)

[![Healthcare Advertising Agency Los Angeles](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/advertising-statistics.jpg?width=944&name=advertising-statistics.jpg)](https://blog.quaintise.com/all-seo-is-local-especially-for-doctor-marketing)

## [All SEO Is Local, Especially for Doctor Marketing](https://blog.quaintise.com/all-seo-is-local-especially-for-doctor-marketing)

Right now is about the time you’re going to see a lot of 2014 trends articles and blogs. You’ll see those familiar keywords such as patient satisfaction, consumer expectations, segmentation, fragmentation, real-time marketing, mobile, social, engagement,...

###### [READ ARTICLE >](https://blog.quaintise.com/all-seo-is-local-especially-for-doctor-marketing)

[![Facebook Healthcare Marketing](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/facebook-mobile-marketing-1.jpg?width=944&name=facebook-mobile-marketing-1.jpg)](https://blog.quaintise.com/why-should-physicians-want-likes)

## [Why Should Physicians Want “Likes”](https://blog.quaintise.com/why-should-physicians-want-likes)

Everyone knows the key to successful healthcare marketing on Facebook is getting “Likes,” right? Not exactly. The Huffington Post ran an interesting commentary today titled The Like War, offering 9 steps for “using social media strategy for long term...

###### [READ ARTICLE >](https://blog.quaintise.com/why-should-physicians-want-likes)

[![Video Marketing Healthcare Los Angeles](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/video-marketing.jpg?width=944&name=video-marketing.jpg)](https://blog.quaintise.com/the-secret-to-video-success-make-them-feel-it)

## [The Secret To Video Success – Make Them Feel It](https://blog.quaintise.com/the-secret-to-video-success-make-them-feel-it)

At Quaintise, if we’ve learned one thing over the years it’s that emotional marketing, truly making a connection with your target audience, is what drives decision-making. Of course, there are quite a few elements that go into successful video marketing,...

###### [READ ARTICLE >](https://blog.quaintise.com/the-secret-to-video-success-make-them-feel-it)

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