--- title: Health and Wellness Marketing Trends & Insights | Quaintise | Kandice Linwright (3) description: The latest marketing news for organizations in the medical, health and wellness, and life sciences industries. (3) --- [Quaintise](https://quaintise.com) - - - - - [1-310-758-4970](tel:+13107584970) [![Quaintise](https://blog.quaintise.com/hs-fs/hubfs/Quaintise_January2019%20Theme/Images/logo.png?width=314&height=201&name=logo.png "Quaintise")](https://quaintise.com/) - [Home](https://quaintise.com/) - [Services](https://quaintise.com/services/) - [Advertising Campaigns](https://quaintise.com/services/advertising-campaigns/) - [Brand Strategy](https://quaintise.com/services/brand-strategy/) - [Brochure Design](https://quaintise.com/services/brochure-design/) - [Health and Wellness Marketing](https://quaintise.com/services/health-and-wellness-marketing/) - [Inbound Marketing](https://quaintise.com/services/inbound-marketing/) - [Infographics](https://quaintise.com/infographics/) - [Healthcare Public Relations](https://quaintise.com/services/public-relations/) - [Packaging Design](https://quaintise.com/services/packaging-design/) - [Video](https://quaintise.com/services/video/) - [Vitamin Marketing](https://quaintise.com/vitamin-marketing-los-angeles/) - [Website Development](https://quaintise.com/services/website-development-and-design/) - Digital Marketing - [Company](https://quaintise.com/company/) - [Our Team](https://quaintise.com/company/our-team/) - [In The News](https://quaintise.com/company/in-the-news/) - [Testimonials](https://quaintise.com/company/testimonials/) - [Jobs](https://quaintise.com/jobs/) - [Case Studies](https://quaintise.com/resources/case-studies/) - [Work](https://quaintise.com/healthcare-portfolio/) - [MoCA](https://www.quaintise.com/portfolio/moca/) - [UCLA Institute for Precision Health](https://quaintise.com/portfolio/ucla-iph-genomics-marketing/) - [Bayer](https://quaintise.com/portfolio/bayer/) - [TMS Neuro Institute](https://quaintise.com/portfolio/tms-neuro-institute/) - [Arizona OBGYN Affiliates](https://quaintise.com/portfolio/arizona-obgyn-affiliates/) - [Clearpath](https://quaintise.com/portfolio/clearpath/) - [COPE Health Solutions](https://quaintise.com/portfolio/cope-health-solutions/) - [COPE Health Scholars](https://quaintise.com/portfolio/cope-health-scholars/) - [Family Practice Specialists](https://quaintise.com/portfolio/family-practice-specialists/) - [Phoenix Children’s Hospital](https://quaintise.com/portfolio/phoenix-childrens-hospital/) - [MD Anderson Cancer Center](https://quaintise.com/portfolio/md-anderson-cancer-center/) - [Children’s Dental Health](https://quaintise.com/portfolio/childrens-dental-health-association/) - [Reverse Aging Institute](https://quaintise.com/portfolio/reverse-aging-institute/) - [Villaway](https://quaintise.com/portfolio/villaway/) - [Moving Brands Forward](https://www.quaintise.com/movingbrandsforward/) - [Blog](https://blog.quaintise.com/) - [Contact](https://quaintise.com/contact-us/) # Latest Healthcare Marketing Insights --- ## Kandice Linwright ### Recent Posts [![facebook healthcare marketing](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/facebook-mobile-marketing-1.jpg?width=944&name=facebook-mobile-marketing-1.jpg)](https://blog.quaintise.com/supercharge-your-facebook-engagement-with-these-4-tips) ## [Supercharge Your Facebook Engagement with These 4 Tips](https://blog.quaintise.com/supercharge-your-facebook-engagement-with-these-4-tips) The power of Facebook is limitless, especially for physicians. When it comes to increasing the visibility of your brand, your practice or your hospital, there are few avenues that allow for such hyper focused targeting and messaging. When you take a... ###### [READ ARTICLE >](https://blog.quaintise.com/supercharge-your-facebook-engagement-with-these-4-tips) [![healthcare mobile marketing](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/healthcare-mobile-marketing.jpg?width=944&name=healthcare-mobile-marketing.jpg)](https://blog.quaintise.com/why-you-do-not-want-multiple-location-websites-for-seo) ## [Why You DO NOT Want Multiple Location Websites for SEO](https://blog.quaintise.com/why-you-do-not-want-multiple-location-websites-for-seo) There was a time when SEO was simple; you built your websites with targeted keywords, submitted those websites to the directories, and voila! Over time, things have changed dramatically, and yet there are still medical search engine marketing agencies... ###### [READ ARTICLE >](https://blog.quaintise.com/why-you-do-not-want-multiple-location-websites-for-seo) [![healthcare marketing](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/iStock_000025013656XSmall.jpg?width=944&name=iStock_000025013656XSmall.jpg)](https://blog.quaintise.com/mayo-clinic-is-a-rockstar-on-social-media-but-not-for-the-reasons-you-probably-think) ## [Become A Rockstar on Social Media Like Mayo Clinic](https://blog.quaintise.com/mayo-clinic-is-a-rockstar-on-social-media-but-not-for-the-reasons-you-probably-think) When I think of social media and healthcare, two big names come to mind – The Cleveland Clinic and the Mayo Clinic. These are the powerhouse of social media and healthcare. They’re doing everything right, and for all the right reasons, which makes it... ###### [READ ARTICLE >](https://blog.quaintise.com/mayo-clinic-is-a-rockstar-on-social-media-but-not-for-the-reasons-you-probably-think) [![healthcare mobile marketing](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/healthcare-mobile-marketing.jpg?width=944&name=healthcare-mobile-marketing.jpg)](https://blog.quaintise.com/bridging-the-gap-between-mobile-and-desktop) ## [Bridging the Gap Between Mobile and Desktop](https://blog.quaintise.com/bridging-the-gap-between-mobile-and-desktop) According to stats, mobile usage will outpace desktop usage within the next year. In fact, at the end of 2013 there were 1.3 billion smartphones in use and 1.6 billion PCs in use. And while mobile usage is about to surpass every barrier, it’s mobile... ###### [READ ARTICLE >](https://blog.quaintise.com/bridging-the-gap-between-mobile-and-desktop) [![healthcare mobile marketing](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/healthcare-mobile-marketing.jpg?width=944&name=healthcare-mobile-marketing.jpg)](https://blog.quaintise.com/is-your-competition-your-greatest-asset) ## [Is Your Competition Your Greatest Asset](https://blog.quaintise.com/is-your-competition-your-greatest-asset) Who is your greatest adversary? Is it the medical office across town? The one located in the same strip mall? Is it the urgent care next door or the hospital ER down the street? Sometimes, your greatest competition can be your greatest resource, pushing... ###### [READ ARTICLE >](https://blog.quaintise.com/is-your-competition-your-greatest-asset) [![Social Media Management](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/facebook-76531_640.png?width=944&name=facebook-76531_640.png)](https://blog.quaintise.com/is-facebook-right-for-your-business) ## [Is Facebook Right For Your Business?](https://blog.quaintise.com/is-facebook-right-for-your-business) When determining how to spend your marketing budget, the road can get a little bumpy. There’s always print, radio and banner ads, but then there’s mobile placement, SEO, public relations, local advertising, video marketing, and social media. That’s to... ###### [READ ARTICLE >](https://blog.quaintise.com/is-facebook-right-for-your-business) [![Facebook Advertising campaigns](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/iStock_000025013656XSmall.jpg?width=944&name=iStock_000025013656XSmall.jpg)](https://blog.quaintise.com/if-you-worked-these-facebook-advertising-numbers-wed-hire-you-too) ## [If You Worked These Facebook Advertising Numbers, We’d Hire You Too!](https://blog.quaintise.com/if-you-worked-these-facebook-advertising-numbers-wed-hire-you-too) Most marketers and advertisers have a love/hate relationship with Facebook Ads. You either have high Cost Per Click, and are on the hate spectrum, or you have low CPC and are on the love spectrum. It all comes down to do you know what you’re doing, and... ###### [READ ARTICLE >](https://blog.quaintise.com/if-you-worked-these-facebook-advertising-numbers-wed-hire-you-too) [![Physician Reputation Management](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/market-research.jpg?width=944&name=market-research.jpg)](https://blog.quaintise.com/quaintise-custom-branded-review-channel-for-businesses) ## [Quaintise Custom, Branded Review Channel for Businesses](https://blog.quaintise.com/quaintise-custom-branded-review-channel-for-businesses) We’ve started something that we’re very proud of here at Quaintise, and it’s about time we shared it with you. Custom, branded Review Channels created specifically for your brand, based on our eagerness to meet the needs of our clients, and provided at... ###### [READ ARTICLE >](https://blog.quaintise.com/quaintise-custom-branded-review-channel-for-businesses) [![Online Reputation Management](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/thumbs-up.jpg?width=944&name=thumbs-up.jpg)](https://blog.quaintise.com/3-ways-to-respond-to-negative-patient-reviews) ## [3 Ways to Respond to Negative Patient Reviews](https://blog.quaintise.com/3-ways-to-respond-to-negative-patient-reviews) The greatest fear that keeps physicians from improving their digital presence, mainly in the form of increased reviews, is that a patient will leave a scathing review. Physicians are terrified that a patient will leave a 1-star testimonial, thus... ###### [READ ARTICLE >](https://blog.quaintise.com/3-ways-to-respond-to-negative-patient-reviews) [![Patient Reviews and Online Reputation](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/doctor-at-computer.jpg?width=944&name=doctor-at-computer.jpg)](https://blog.quaintise.com/must-read-statistics-on-patient-reviews-and-online-reputation) ## [Must Read Statistics on Patient Reviews and Online Reputation](https://blog.quaintise.com/must-read-statistics-on-patient-reviews-and-online-reputation) Nearly 85% of doctors say they proactively check online reviews about themselves, according to a survey by the online physician appointment booking website ZocDoc, Modern Healthcare's "Vital Signs" reports. In addition to monitoring reviews about... ###### [READ ARTICLE >](https://blog.quaintise.com/must-read-statistics-on-patient-reviews-and-online-reputation) [Previous page](https://blog.quaintise.com/author/kandice-linwright/page/2) [1](https://blog.quaintise.com/author/kandice-linwright/page/1) [2](https://blog.quaintise.com/author/kandice-linwright/page/2) 3 [4](https://blog.quaintise.com/author/kandice-linwright/page/4) [5](https://blog.quaintise.com/author/kandice-linwright/page/5) [...](https://blog.quaintise.com/author/kandice-linwright/page/8) [28](https://blog.quaintise.com/author/kandice-linwright/page/28) [Next page](https://blog.quaintise.com/author/kandice-linwright/page/4) ### Categories - [Advertising](https://blog.quaintise.com/tag/advertising) - [Brand Audit](https://blog.quaintise.com/tag/brand-audit) - [Business Branding](https://blog.quaintise.com/tag/business-branding) - [Executives](https://blog.quaintise.com/tag/executives) - [Forbes](https://blog.quaintise.com/tag/forbes) - [M&A](https://blog.quaintise.com/tag/ma) - [Cause Marketing](https://blog.quaintise.com/tag/cause-marketing) - [Healthcare Marketing](https://blog.quaintise.com/tag/healthcare-marketing) - [Life Science Marketing](https://blog.quaintise.com/tag/life-science-marketing) - [Medical Marketing](https://blog.quaintise.com/tag/medical-marketing) - [OB/GYN Marketing](https://blog.quaintise.com/tag/obgyn-marketing) - [Search Engine Marketing](https://blog.quaintise.com/tag/search-engine-marketing) - [Social Media Marketing](https://blog.quaintise.com/tag/social-media-marketing) - [Video Marketing](https://blog.quaintise.com/tag/video-marketing) - [Public Relations](https://blog.quaintise.com/tag/public-relations) - [Shopify](https://blog.quaintise.com/tag/shopify) - [E-Commerce Marketing ](https://blog.quaintise.com/tag/e-commerce-marketing) ### Our Offices 2633 Lincoln Blvd. Suite 850 Santa Monica, CA 90405 [1-310-758-4970](tel:+13107584970) 4400 N. 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