Latest Healthcare Marketing Insights


Kandice Linwright

Recent Posts

Southwest Kidney Institute Selects Quaintise as Agency of Record

Quaintise, a full service Marketing, Advertising and Public Relations Agency that specializes in Medical and Healthcare Marketing announced today that Southwest Kidney Institute has selected Quaintise as their Agency of Record. Southwest Kidney Institute...

Quaintise Writes, Directs, and Produces TV Campaign for Arizona OBGYN Affiliates

The Commercials were written, directed, and produced by AOA’s Agency of Record, Quaintise. As part of AOA’s new branding and public awareness campaign, Quaintise has developed strategic initiatives designed to raise awareness of the AOA brand name and...

Arizona OBGYN Affiliates Debuts Branding Campaign on Oprah Finale

Arizona OBGYN Affiliates (AOA), the state’s largest OBGYN medical practice, will debut a major multi-media branding and public relations campaign with TV spots on the last three episodes of the immensely popular Oprah show on KTVK Phoenix, May 23-25. The...

Quaintise Launches New Website With Richer Content and Improved Capabilities

Quaintise, a full-service marketing, advertising, public relations, and business development agency, has launched its new website, Quaintise.com. The redesigned site exemplifies the firm’s commitment to the growing needs of clients as well as their...

Gmail's Promotion's Inbox Holds Opportunity for Healthcare Marketers

Healthcare marketing at Quaintise is more than campaigns, numbers and analytics – it’s about innovating, evolving, and revolutionizing our own industry with inventive strategies that stay ten steps ahead of everyone else. We’ve known about the new Gmail...

4 Tips for Increasing Your Email Open Rate

If you use Gmail as your primary email platform, you’ve no doubt noticed a few changes have occurred over the past few days. Things are looking a bit different in your inbox, and for millions of Gmail users a new Gmail design and filtering system means...

3 Steps to Successfully Integrating Big Data into Healthcare Marketing

Everyone in healthcare and medical marketing is talking about Big Data. If you’re marketing and advertising team has not mentioned this term to you yet, it’s time to seek out another agency. According to Forbes.com, Big Data is the biggest game-changing...

Prospecting vs Retargeting: Your Healthcare Marketing Team’s Dilemma

There has been a lot of interesting talk surrounding retargeting and prospecting, especially in the realm of social media. In healthcare marketing, retargeting and prospecting are integral elements of any campaign, which is why it’s always so interesting...

Capitalizing on Real Time Marketing (and why healthcare should start)

Healthcare marketing is a delicate dance precision pitching and well-crafted brand messaging. It’s about getting it right the first time, engaging a target audience actively, visually and contextually. An aspect of healthcare marketing that many Los...

Understanding Your Target Demographic with Facebook’s New Graph Search

Facebook Graph Search for healthcare marketing Since it’s universal roll-out yesterday, Facebook’s new Graph Search has been all the talk of marketers and techies in the healthcare marketing industry. Of course, as early adopters of Facebook’s Graph...