Latest Healthcare Marketing Insights


The Promise of Something Great

The future of marketing lies within the past. We’ve been on the subject of storytelling in marketing and how crucial telling a great story is to your overall healthcare marketing campaign. While there are many ingredients that come into play when...

How is a Brand Message Like a Great Story?

The greatest storytellers could also be the greatest marketers. In tern, the greatest healthcare marketing firm in Los Angeles must employ the greatest storytellers and integrates a seamless storyline into every marketing strategy, from video and print...

How Pay-for-Performance is Changing Healthcare Marketing

Just as a Starbucks patron has a unique brand experience with their local Starbucks, a patient will have a unique patient experience with a hospital or family physician. The patient experience has become a coined term for many medical organizations...

Going Viral - The New Healthcare Marketing Medium

Facebook users are 24% more likely to view a brand positively if recommended or ‘Shared’ by a friend than users who hadn’t seen a recommendation but saw a News Feed update directly from the brand itself. Plainly speaking, if your friends Share, Like,...

Brand-Safe Advertising Now Available on YouTube

YouTube has come a long way since it’s inception just seven years ago. Since that time, it’s become a hub for amateur video, professional video, musicians, educators, physicians, and much, much more. In terms of advertising, however, YouTube has...

Marketing to Habits

In writing our previous piece of content regarding Apple’s recent court battle with Samsung, I ended the blog with this line; Apple has branded itself so incredibly well with regards to tablets that it is inherent in our minds to automatically look for...

Taking Branding to the Next Level

We talk about branding here every single day. At Quaintise, we live, eat and breathe brand marketing. Whether you’re in LA or Scottsdale, brand marketing can be applied to every aspect of your business. However, there are instances when you can take...

Brand Building - The Problem is the Solution

When starting a new business, or reevaluating what you’ve got, your first step should be analyzing your brand. A brand audit conducted by experienced Los Angeles marketing professionals can help you determine if your brand is getting the job done. Is...

Online Marketing Tips for Success

The internet provides limitless possibilities for business both great and small. From the mom-and-pop restaurant down the street to the high-rise medical building in downtown Los Angeles, building a brand presence online is essential, and manageable....

Is Facebook Turning Into Pinterest?

Since the dawn of Facebook, photos have been the most commonly used form of status update. From crazy college party photos to family photos and vacation photos, sharing photos on Facebook has always been somewhat of a staple of not only Facebook...