Latest Healthcare Marketing Insights


Facebook's EdgeRank Explained

Facebook’s EdgeRank; it’s either silently killing your social media marketing efforts or making your life very easy. Much like Google, Yahoo and Bing rate websites and rank them based on their overall score (Google uses PageRank), so too does Facebook,...

Facebook Brand Reputation Management Revisited

‘Tis the season for controversy. The TICL reality show “All-American Muslim” is garnering a lot of it, and the brands that have decided to pull all advertising from the show are taking the brunt. Lowe’s pulled all advertising last week, as we mentioned...

Twitter's New Brand Pages

We don’t often talk about Twitter here on the Quaintise blog, but can be an integral part of your social media brand campaign. Like Facebook, Twitter relies on engagement, connections, and conversation. This week some exciting news has comes out of...

Running a Successful Facebook Campaign_Case Study

Running a successful Facebook marketing campaign is complicated. Beyond the time it takes to personally connect with your target audience and network with your demographic, Facebook marketing requires a strict objective, measurable goals, and a plan....

Instant Engagment Marketing

Instant engagement is the key to a brand’s success in the future of social media marketing. Creating that brand experience when a consumer walks into your store is one thing, and still extremely important, however creating that instant connection and...

New Facebook, New Brand Engagement Possibilities

With the new update to Facebook, and the recent implementation of Google Plus, brand marketing is moving to different heights. Marketing teams and PR professionals are rushing to stay ahead of the curve, integrate these new updates into their...

The New Facebook - F8

The entire world is talking about Facebook today. Many of them are grumbling, many of them are confused, and many of them are vowing to jump over to Google Plus. So, for the purposes of our short and sweet Friday article, let’s set the record straight on...

The Mother of All Facebook Contests

I wanted to jump back to the discussion of Facebook for today’s blog simply because we are about to launch a huge Facebook Contest for one of our clients, and I have to say that I’m pretty excited. Facebook Contests are an innovative way to engage your...

Why You Must Have a Facebook Places Page

At Quaintise, we have been lucky enough to run every kind of advertising and marketing campaigns imaginable for our clients. From full-scale TV commercials, to billboards, clothing, online video, and print promotions to custom built websites and social...

Selecting Influencers For Your Brand

Building a brand, marketing your brand, and inciting conversations in media are all tactics leading up to one thing; web influence. Influence on the web is paramount to increasing brand awareness, brand recognition, and thus augmenting your customer base...