Our latest agency news and breaking down the business of wellness.


What Ad Platform Will Drive The Most Traffic?

One of the most common questions our Quaintise healthcare marketing agency receives from new clients is “What advertising platforms will drive the most traffic? Where will I see the greatest ROI?” Because every single penny counts when it comes to...

Healthcare Marketing - Is Print Advertising Dead?

We don’t often talk about print advertising in healthcare marketing circles anymore. Why? With the surge of mobile advertising, digital marketing, social media and more the focus has dramatically changed, the mediums dramatically altered. At Quaintise,...

Video Marketing 101: Healthcare Success with Video

Video marketing is not a 'trend' of the future, it's a marketing strategy that has grown online with tenacity, and has reached a pinnacle point where the experts at Quaintise can say that it's become an integral piece of the marketing puzzle. Over the...

The History of Advertising

Advertising has come quite a long way since TV first broke onto the scene in the early 1940’s. Before that it was all about print media, and with the advent of TV advertising things began to change. Advertisers had to think more organically about how to...

Steps to Producing a TV Commercial

Last week we talked about the importance of maintaining consistent brand marketing on TV advertising. Today, let’s dive into the production process; the steps that your marketing and advertising firm will go through to develop a winning TV advertisement....

TV Advertising and Consistent Branding

Creating, developing, and producing a TV commercial is a process that few can accomplish effectively. The progression from client-agency meeting, to marketing briefing and strategy, to brainstorming and client presentation, to drawing board and final...

Is The Economy Hurting TV Advertising?

Recently, Quaintise was given the wonderful opportunity to use the full extent of our resources in creating a television commercial for one of our healthcare clients. It was a remarkable marketing strategy that is currently reaping some magnificent...

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