--- title: Health and Wellness Marketing Trends & Insights | Quaintise (17) description: The latest marketing news for organizations in the medical, health and wellness, and life sciences industries. (17) --- [Quaintise](https://quaintise.com) - - - - - [1-310-758-4970](tel:+13107584970) [![Quaintise](https://blog.quaintise.com/hs-fs/hubfs/Quaintise_January2019%20Theme/Images/logo.png?width=314&height=201&name=logo.png "Quaintise")](https://quaintise.com/) - [Home](https://quaintise.com/) - [Services](https://quaintise.com/services/) - [Advertising Campaigns](https://quaintise.com/services/advertising-campaigns/) - [Brand Strategy](https://quaintise.com/services/brand-strategy/) - [Brochure Design](https://quaintise.com/services/brochure-design/) - [Health and Wellness Marketing](https://quaintise.com/services/health-and-wellness-marketing/) - [Inbound Marketing](https://quaintise.com/services/inbound-marketing/) - [Infographics](https://quaintise.com/infographics/) - [Healthcare Public Relations](https://quaintise.com/services/public-relations/) - [Packaging Design](https://quaintise.com/services/packaging-design/) - [Video](https://quaintise.com/services/video/) - [Vitamin Marketing](https://quaintise.com/vitamin-marketing-los-angeles/) - [Website Development](https://quaintise.com/services/website-development-and-design/) - Digital Marketing - [Company](https://quaintise.com/company/) - [Our Team](https://quaintise.com/company/our-team/) - [In The News](https://quaintise.com/company/in-the-news/) - [Testimonials](https://quaintise.com/company/testimonials/) - [Jobs](https://quaintise.com/jobs/) - [Case Studies](https://quaintise.com/resources/case-studies/) - [Work](https://quaintise.com/healthcare-portfolio/) - [MoCA](https://www.quaintise.com/portfolio/moca/) - [UCLA Institute for Precision Health](https://quaintise.com/portfolio/ucla-iph-genomics-marketing/) - [Bayer](https://quaintise.com/portfolio/bayer/) - [TMS Neuro Institute](https://quaintise.com/portfolio/tms-neuro-institute/) - [Arizona OBGYN Affiliates](https://quaintise.com/portfolio/arizona-obgyn-affiliates/) - [Clearpath](https://quaintise.com/portfolio/clearpath/) - [COPE Health Solutions](https://quaintise.com/portfolio/cope-health-solutions/) - [COPE Health Scholars](https://quaintise.com/portfolio/cope-health-scholars/) - [Family Practice Specialists](https://quaintise.com/portfolio/family-practice-specialists/) - [Phoenix Children’s Hospital](https://quaintise.com/portfolio/phoenix-childrens-hospital/) - [MD Anderson Cancer Center](https://quaintise.com/portfolio/md-anderson-cancer-center/) - [Children’s Dental Health](https://quaintise.com/portfolio/childrens-dental-health-association/) - [Reverse Aging Institute](https://quaintise.com/portfolio/reverse-aging-institute/) - [Villaway](https://quaintise.com/portfolio/villaway/) - [Moving Brands Forward](https://www.quaintise.com/movingbrandsforward/) - [Blog](https://blog.quaintise.com/) - [Contact](https://quaintise.com/contact-us/) # Latest Healthcare Marketing Insights --- [![tv advertising_healthcare marketing](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/tv-advertising.jpg?width=944&name=tv-advertising.jpg)](https://blog.quaintise.com/television-advertising-is-not-dead-just-evolving-in-healthcare-marketing) ## [TV Advertising Is Not Dead, Just Evolving in Healthcare Marketing](https://blog.quaintise.com/television-advertising-is-not-dead-just-evolving-in-healthcare-marketing) Healthcare marketing and advertising has changed. There was a time when every marketing and ad problem was solved with a short, 30-second commercial on Prime Time TV, followed by perhaps a print ad in a local newspaper. The consumer was gripped by the... ###### [READ ARTICLE >](https://blog.quaintise.com/television-advertising-is-not-dead-just-evolving-in-healthcare-marketing) [![Digital Advertising Los Angeles](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/advertising-statistics.jpg?width=944&name=advertising-statistics.jpg)](https://blog.quaintise.com/digital-advertising-is-dead-or-is-it-what-quaintise-does-better-then-everyone-else) ## [Digital Advertising is Dead - Or Is It?](https://blog.quaintise.com/digital-advertising-is-dead-or-is-it-what-quaintise-does-better-then-everyone-else) In healthcare marketing, it can be difficult to determine exactly where to spend your marketing budget. Banner ads? Social media marketing? Facebook ads? Youtube videos? Billboards? In-office flyers? Print ads? I mean, the list of marketing avenues is... ###### [READ ARTICLE >](https://blog.quaintise.com/digital-advertising-is-dead-or-is-it-what-quaintise-does-better-then-everyone-else) [![Medical Internet Marketing](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/doctor-at-computer.jpg?width=944&name=doctor-at-computer.jpg)](https://blog.quaintise.com/how-social-media-has-and-will-impact-physicians-and-the-medical-industry) ## [How Social Media Impacta Physicians and the Medical Industry](https://blog.quaintise.com/how-social-media-has-and-will-impact-physicians-and-the-medical-industry) Social media platforms such as Facebook, Twitter, Pinterest and Instagram have been called “a pain in my side” by many physicians and medical professionals. Beyond the frustration, there is confusion, misunderstood myths, fear, and complete reluctance to... ###### [READ ARTICLE >](https://blog.quaintise.com/how-social-media-has-and-will-impact-physicians-and-the-medical-industry) [![physician reputation management](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/market-research-1.jpg?width=944&name=market-research-1.jpg)](https://blog.quaintise.com/three-reputation-marketing-elements-to-get-right-now) ## [Three Reputation Marketing Elements to Get Right Now](https://blog.quaintise.com/three-reputation-marketing-elements-to-get-right-now) Your target audience knows when you’re naughty, and knows when your nice. As we come into the holiday season, it’s interesting to note that it’s not only old Kris Kringle who holds the list, it’s also each and every potential patient who you are... ###### [READ ARTICLE >](https://blog.quaintise.com/three-reputation-marketing-elements-to-get-right-now) [![facebook mobile marketing](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/facebook-mobile-marketing.jpg?width=944&name=facebook-mobile-marketing.jpg)](https://blog.quaintise.com/facebooks-maturing-advertising-platforms-3-steps-to-increased-roi-decreased-cost) ## [3 Steps to Increased ROI, Decreased Cost on Facebook’s Ad Platform](https://blog.quaintise.com/facebooks-maturing-advertising-platforms-3-steps-to-increased-roi-decreased-cost) According to a survey conducted by AdAge.com, Facebook is growing up. What started as a fledgling attempt to increase revenue by offering limited and coarse advertising has become nearly akin to Google Adwords. At least, according to some of the social... ###### [READ ARTICLE >](https://blog.quaintise.com/facebooks-maturing-advertising-platforms-3-steps-to-increased-roi-decreased-cost) [![Big Data in Healthcare Marketing](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/Big-Data-in-Healthcare-Marketing.jpg?width=944&name=Big-Data-in-Healthcare-Marketing.jpg)](https://blog.quaintise.com/data-driven-healthcare-marketing-strategies-that-will-increase-results) ## [Data-Driven Healthcare Marketing Strategies that Will Increase Results](https://blog.quaintise.com/data-driven-healthcare-marketing-strategies-that-will-increase-results) Driving the most success with healthcare marketing campaigns begins with a clear goal. It’s really that simple, and yet that complicated. Your goal must be sharp, well-defined, and ultimately purposeful. In doctor marketing, a well-defined goal becomes... ###### [READ ARTICLE >](https://blog.quaintise.com/data-driven-healthcare-marketing-strategies-that-will-increase-results) [![Patient Healthcare Decision Pathway](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/HiRes-1024x725.jpg?width=944&name=HiRes-1024x725.jpg)](https://blog.quaintise.com/capitalizing-on-a-patients-healthcare-decision-making-pathway) ## [Capitalizing on a Patient’s Healthcare Decision Making Pathway](https://blog.quaintise.com/capitalizing-on-a-patients-healthcare-decision-making-pathway) As a physician, your online reputation is probably one of your most important marketing details. The simple act of identifying, researching and selecting a family doctor or specialist has changed dramatically over the years, and while word of mouth is... ###### [READ ARTICLE >](https://blog.quaintise.com/capitalizing-on-a-patients-healthcare-decision-making-pathway) [![content marketing in healthcare](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/health_chart3_usagetactic.jpg?width=944&name=health_chart3_usagetactic.jpg)](https://blog.quaintise.com/5-tips-for-getting-started-with-content-marketing-in-healthcare) ## [5 Tips for Getting Started with Content Marketing in Healthcare](https://blog.quaintise.com/5-tips-for-getting-started-with-content-marketing-in-healthcare) Photo Credit http://bit.ly/1cG7lKs Content marketing is more than a buzz word in healthcare, it’s a marketing strategy that has grown to become quite effective and advantageous for small and large medical practices. From the two-doctor practice Quaintise... ###### [READ ARTICLE >](https://blog.quaintise.com/5-tips-for-getting-started-with-content-marketing-in-healthcare) [![email marketing_healthcare](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/email-marketing.jpg?width=944&name=email-marketing.jpg)](https://blog.quaintise.com/email-marketing-is-now-more-effective-then-ever) ## [Email Marketing is Now More Effective Than Ever](https://blog.quaintise.com/email-marketing-is-now-more-effective-then-ever) The rumor is that email marketing for health care is dead, or at least dying a quick and painless death, ever since Google updated it’s email platform to include Promotions and Updates Inbox Tabs. In reality, the rumors that email marketing has died have... ###### [READ ARTICLE >](https://blog.quaintise.com/email-marketing-is-now-more-effective-then-ever) [![marketing to millennials](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/marketing-to-millennials-2.jpg?width=944&name=marketing-to-millennials-2.jpg)](https://blog.quaintise.com/knowing-where-to-buy-ad-space) ## [Knowing Where To Buy Ad Space](https://blog.quaintise.com/knowing-where-to-buy-ad-space) A key component to any healthcare marketing campaign is knowing where to advertise. And knowing where to advertise involves a great appreciation and comprehension of your target demographic, and their behaviors both online and off. Understanding a... ###### [READ ARTICLE >](https://blog.quaintise.com/knowing-where-to-buy-ad-space) [Previous page](https://blog.quaintise.com/page/16) [1](https://blog.quaintise.com/page/1) [...](https://blog.quaintise.com/page/12) [15](https://blog.quaintise.com/page/15) [16](https://blog.quaintise.com/page/16) 17 [18](https://blog.quaintise.com/page/18) [19](https://blog.quaintise.com/page/19) [...](https://blog.quaintise.com/page/22) [38](https://blog.quaintise.com/page/38) [Next page](https://blog.quaintise.com/page/18) ### Categories - [Advertising](https://blog.quaintise.com/tag/advertising) - [Brand Audit](https://blog.quaintise.com/tag/brand-audit) - [Business Branding](https://blog.quaintise.com/tag/business-branding) - [Executives](https://blog.quaintise.com/tag/executives) - [Forbes](https://blog.quaintise.com/tag/forbes) - [M&A](https://blog.quaintise.com/tag/ma) - [Cause Marketing](https://blog.quaintise.com/tag/cause-marketing) - [Healthcare Marketing](https://blog.quaintise.com/tag/healthcare-marketing) - [Life Science Marketing](https://blog.quaintise.com/tag/life-science-marketing) - [Medical Marketing](https://blog.quaintise.com/tag/medical-marketing) - [OB/GYN Marketing](https://blog.quaintise.com/tag/obgyn-marketing) - [Search Engine Marketing](https://blog.quaintise.com/tag/search-engine-marketing) - [Social Media Marketing](https://blog.quaintise.com/tag/social-media-marketing) - [Video Marketing](https://blog.quaintise.com/tag/video-marketing) - [Public Relations](https://blog.quaintise.com/tag/public-relations) - [Shopify](https://blog.quaintise.com/tag/shopify) - [E-Commerce Marketing ](https://blog.quaintise.com/tag/e-commerce-marketing) ### Our Offices 2633 Lincoln Blvd. Suite 850 Santa Monica, CA 90405 [1-310-758-4970](tel:+13107584970) 4400 N. 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