Latest Healthcare Marketing Insights


Quaintise Launches New Website With Richer Content and Improved Capabilities

Quaintise, a full-service marketing, advertising, public relations, and business development agency, has launched its new website, www.Quaintise.com. The redesigned site exemplifies the firm’s commitment to the growing needs of clients as well as their...

Founder of Quaintise Selected at 35 Under 35 Top Entrepreneur

The Quaintise family is proud to announced that their Founder and Managing Director, Raquel Baldelomar, has been selected by the Arizona Republic as a 35 Under 35 Top Entrepreneur.

Gmail Tabbed Inbox - Promotions - Even The Name Suggests Opportunity for Healthcare Marketers

Healthcare marketing at Quaintise is more than campaigns, numbers and analytics – it’s about innovating, evolving, and revolutionizing our own industry with inventive strategies that stay ten steps ahead of everyone else. We’ve known about the new Gmail...

4 Tips for Increasing Your Email Open Rate with the New Gmail Tabbed Inbox

If you use Gmail as your primary email platform, you’ve no doubt noticed a few changes have occurred over the past few days. Things are looking a bit different in your inbox, and for millions of Gmail users a new Gmail design and filtering system means...

3 Steps to Successfully Integrating Big Data into Healthcare Marketing

Everyone in healthcare and medical marketing is talking about Big Data. If you’re marketing and advertising team has not mentioned this term to you yet, it’s time to seek out another agency. According to Forbes.com, Big Data is the biggest game-changing...

Prospecting vs Retargeting – Your Healthcare Marketing Team’s Dilema (and why you should care)

There has been a lot of interesting talk surrounding retargeting and prospecting, especially in the realm of social media. In healthcare marketing, retargeting and prospecting are integral elements of any campaign, which is why it’s always so interesting...

Capitalizing on Real Time Marketing in Healthcare (and why your team needed to start yesterday)

Healthcare marketing is a delicate dance precision pitching and well-crafted brand messaging. It’s about getting it right the first time, engaging a target audience actively, visually and contextually. An aspect of healthcare marketing that many Los...

Understanding Your Target Demographic with Facebook’s New Graph Search

Facebook Graph Search for healthcare marketing Since it’s universal roll-out yesterday, Facebook’s new Graph Search has been all the talk of marketers and techies in the healthcare marketing industry. Of course, as early adopters of Facebook’s Graph...

Big Data Means More Bang For Your Buck with Targeted Facebook Advertising

Social media advertising is an ever-evolving field. Facebook has progressed form simple sidebar ads to News Feed integrated Sponsored Stories and innovative forms of advertising masking as organic posts. As a healthcare marketing strategist, it’s my...

Five Facebook Campaigns That Will Boost Engagement And Increase Visibility