---
title: Health and Wellness Marketing Trends & Insights | Quaintise (17)
description: The latest marketing news for organizations in the medical, health and wellness, and life sciences industries. (17)
---

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# Latest Healthcare Marketing Insights

---

[![Social Media Statistics Healthcare Marketing](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/doctor-at-computer-1.jpg?width=944&name=doctor-at-computer-1.jpg)](https://blog.quaintise.com/physicians-are-behind-the-curve-why-you-need-to-be-communicating-with-patients-via-email)

## [Behind the Curve: Why Physicians Need Email to Reach Out To Patients](https://blog.quaintise.com/physicians-are-behind-the-curve-why-you-need-to-be-communicating-with-patients-via-email)

Digital communication improves patient-doctor trust, frequency of physician interactions, and outcomes, according to a few recent studies. So, why aren’t you utilizing this form of communication with your audience? At Quaintise, we find the answer is...

###### [READ ARTICLE \>](https://blog.quaintise.com/physicians-are-behind-the-curve-why-you-need-to-be-communicating-with-patients-via-email)

[![Healthcare Marketing Los Angeles](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/iStock_000025013656XSmall.jpg?width=944&name=iStock_000025013656XSmall.jpg)](https://blog.quaintise.com/marketing-orchestration-what-is-it-and-why-is-it-important)

## [Marketing Orchestration - What is it and Why is it Important](https://blog.quaintise.com/marketing-orchestration-what-is-it-and-why-is-it-important)

The consumer has changed, as has the patient. Today, the consumer and the patient are one and the same. The consumer-patient researches, shops around, compares, discusses, engages, asks questions, reads reviews, and weaves through a variety of mediums...

###### [READ ARTICLE \>](https://blog.quaintise.com/marketing-orchestration-what-is-it-and-why-is-it-important)

[![Video Marketing Los Angeles](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/video-marketing-a.jpg?width=944&name=video-marketing-a.jpg)](https://blog.quaintise.com/video-marketing-techniques-what-not-to-do)

## [Video Marketing Techniques - What Not To Do](https://blog.quaintise.com/video-marketing-techniques-what-not-to-do)

This week at Quaintise, we’re focusing on video marketing in healthcare. With that said there are many techniques to engage in for ROI success, as well as many to completely avoid. Videos that are created with poor attention to detail, unfocused...

###### [READ ARTICLE \>](https://blog.quaintise.com/video-marketing-techniques-what-not-to-do)

[![Video Marketing Healthcare Los Angeles](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/video-marketing.jpg?width=944&name=video-marketing.jpg)](https://blog.quaintise.com/video-marketing-10-statistics-your-healthcare-ad-agency-needs-to-know)

## [Video Marketing - 10 Stats Your Healthcare Ad Agency Needs to Know](https://blog.quaintise.com/video-marketing-10-statistics-your-healthcare-ad-agency-needs-to-know)

What is the most ingenious aspect of Vine? It’s only 6 seconds, which absolutely forces brands and healthcare marketing agencies to think outside of the box, be unique, creative, innovative, and amazing in only 6 seconds. Video marketing within the...

###### [READ ARTICLE \>](https://blog.quaintise.com/video-marketing-10-statistics-your-healthcare-ad-agency-needs-to-know)

[![Healthcare Info-Graphics Los Angeles](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/why-do-infographics-make-great-marketing-tools-header.jpg?width=944&name=why-do-infographics-make-great-marketing-tools-header.jpg)](https://blog.quaintise.com/healthcare-infographics-data-turned-visually-appealing-and-incredibly-effective)

## [Healthcare Infographics: Visually Appealing and Effective Data](https://blog.quaintise.com/healthcare-infographics-data-turned-visually-appealing-and-incredibly-effective)

You’ve no doubt seen them but had little understanding of their underlining purpose. Infographics have been a small detail in healthcare marketing for only a few years, but are growing to become a far more visually appealing form of content marketing...

###### [READ ARTICLE \>](https://blog.quaintise.com/healthcare-infographics-data-turned-visually-appealing-and-incredibly-effective)

[![tv advertising\_healthcare marketing](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/tv-advertising.jpg?width=944&name=tv-advertising.jpg)](https://blog.quaintise.com/television-advertising-is-not-dead-just-evolving-in-healthcare-marketing)

## [TV Advertising Is Not Dead, Just Evolving in Healthcare Marketing](https://blog.quaintise.com/television-advertising-is-not-dead-just-evolving-in-healthcare-marketing)

Healthcare marketing and advertising has changed. There was a time when every marketing and ad problem was solved with a short, 30-second commercial on Prime Time TV, followed by perhaps a print ad in a local newspaper. The consumer was gripped by the...

###### [READ ARTICLE \>](https://blog.quaintise.com/television-advertising-is-not-dead-just-evolving-in-healthcare-marketing)

[![Digital Advertising Los Angeles](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/advertising-statistics.jpg?width=944&name=advertising-statistics.jpg)](https://blog.quaintise.com/digital-advertising-is-dead-or-is-it-what-quaintise-does-better-then-everyone-else)

## [Digital Advertising is Dead - Or Is It?](https://blog.quaintise.com/digital-advertising-is-dead-or-is-it-what-quaintise-does-better-then-everyone-else)

In healthcare marketing, it can be difficult to determine exactly where to spend your marketing budget. Banner ads? Social media marketing? Facebook ads? Youtube videos? Billboards? In-office flyers? Print ads? I mean, the list of marketing avenues is...

###### [READ ARTICLE \>](https://blog.quaintise.com/digital-advertising-is-dead-or-is-it-what-quaintise-does-better-then-everyone-else)

[![Medical Internet Marketing](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/doctor-at-computer.jpg?width=944&name=doctor-at-computer.jpg)](https://blog.quaintise.com/how-social-media-has-and-will-impact-physicians-and-the-medical-industry)

## [How Social Media Impacta Physicians and the Medical Industry](https://blog.quaintise.com/how-social-media-has-and-will-impact-physicians-and-the-medical-industry)

Social media platforms such as Facebook, Twitter, Pinterest and Instagram have been called “a pain in my side” by many physicians and medical professionals. Beyond the frustration, there is confusion, misunderstood myths, fear, and complete reluctance to...

###### [READ ARTICLE \>](https://blog.quaintise.com/how-social-media-has-and-will-impact-physicians-and-the-medical-industry)

[![physician reputation management](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/market-research-1.jpg?width=944&name=market-research-1.jpg)](https://blog.quaintise.com/three-reputation-marketing-elements-to-get-right-now)

## [Three Reputation Marketing Elements to Get Right Now](https://blog.quaintise.com/three-reputation-marketing-elements-to-get-right-now)

Your target audience knows when you’re naughty, and knows when your nice. As we come into the holiday season, it’s interesting to note that it’s not only old Kris Kringle who holds the list, it’s also each and every potential patient who you are...

###### [READ ARTICLE \>](https://blog.quaintise.com/three-reputation-marketing-elements-to-get-right-now)

[![facebook mobile marketing](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/facebook-mobile-marketing.jpg?width=944&name=facebook-mobile-marketing.jpg)](https://blog.quaintise.com/facebooks-maturing-advertising-platforms-3-steps-to-increased-roi-decreased-cost)

## [3 Steps to Increased ROI, Decreased Cost on Facebook’s Ad Platform](https://blog.quaintise.com/facebooks-maturing-advertising-platforms-3-steps-to-increased-roi-decreased-cost)

According to a survey conducted by AdAge.com, Facebook is growing up. What started as a fledgling attempt to increase revenue by offering limited and coarse advertising has become nearly akin to Google Adwords. At least, according to some of the social...

###### [READ ARTICLE \>](https://blog.quaintise.com/facebooks-maturing-advertising-platforms-3-steps-to-increased-roi-decreased-cost)

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