--- title: Health and Wellness Marketing Trends & Insights | Quaintise (36) description: The latest marketing news for organizations in the medical, health and wellness, and life sciences industries. (36) --- [Quaintise](https://quaintise.com) - - - - - [1-310-758-4970](tel:+13107584970) [![Quaintise](https://blog.quaintise.com/hs-fs/hubfs/Quaintise_January2019%20Theme/Images/logo.png?width=314&height=201&name=logo.png "Quaintise")](https://quaintise.com/) - [Home](https://quaintise.com/) - [Services](https://quaintise.com/services/) - [Advertising Campaigns](https://quaintise.com/services/advertising-campaigns/) - [Brand Strategy](https://quaintise.com/services/brand-strategy/) - [Brochure Design](https://quaintise.com/services/brochure-design/) - [Health and Wellness Marketing](https://quaintise.com/services/health-and-wellness-marketing/) - [Inbound Marketing](https://quaintise.com/services/inbound-marketing/) - [Infographics](https://quaintise.com/infographics/) - [Healthcare Public Relations](https://quaintise.com/services/public-relations/) - [Packaging Design](https://quaintise.com/services/packaging-design/) - [Video](https://quaintise.com/services/video/) - [Vitamin Marketing](https://quaintise.com/vitamin-marketing-los-angeles/) - [Website Development](https://quaintise.com/services/website-development-and-design/) - Digital Marketing - [Company](https://quaintise.com/company/) - [Our Team](https://quaintise.com/company/our-team/) - [In The News](https://quaintise.com/company/in-the-news/) - [Testimonials](https://quaintise.com/company/testimonials/) - [Jobs](https://quaintise.com/jobs/) - [Case Studies](https://quaintise.com/resources/case-studies/) - [Work](https://quaintise.com/healthcare-portfolio/) - [MoCA](https://www.quaintise.com/portfolio/moca/) - [UCLA Institute for Precision Health](https://quaintise.com/portfolio/ucla-iph-genomics-marketing/) - [Bayer](https://quaintise.com/portfolio/bayer/) - [TMS Neuro Institute](https://quaintise.com/portfolio/tms-neuro-institute/) - [Arizona OBGYN Affiliates](https://quaintise.com/portfolio/arizona-obgyn-affiliates/) - [Clearpath](https://quaintise.com/portfolio/clearpath/) - [COPE Health Solutions](https://quaintise.com/portfolio/cope-health-solutions/) - [COPE Health Scholars](https://quaintise.com/portfolio/cope-health-scholars/) - [Family Practice Specialists](https://quaintise.com/portfolio/family-practice-specialists/) - [Phoenix Children’s Hospital](https://quaintise.com/portfolio/phoenix-childrens-hospital/) - [MD Anderson Cancer Center](https://quaintise.com/portfolio/md-anderson-cancer-center/) - [Children’s Dental Health](https://quaintise.com/portfolio/childrens-dental-health-association/) - [Reverse Aging Institute](https://quaintise.com/portfolio/reverse-aging-institute/) - [Villaway](https://quaintise.com/portfolio/villaway/) - [Moving Brands Forward](https://www.quaintise.com/movingbrandsforward/) - [Blog](https://blog.quaintise.com/) - [Contact](https://quaintise.com/contact-us/) # Latest Healthcare Marketing Insights --- ## [Managing the Creative Process](https://blog.quaintise.com/managing-the-creative-process) Managing your team’s creative process can be daunting. Graphic artists, advertising professionals and promotional firms can all be extremely passionate about their work, and are sometimes hard to reign in. When it’s your business, your brand, and... ###### [READ ARTICLE >](https://blog.quaintise.com/managing-the-creative-process) ## [Why All Business Owners Should Function as Newpaper Editors](https://blog.quaintise.com/why-all-business-owners-should-function-as-newpaper-editors) In a world where journalism ruled all forms of communication, where the newspaper was the only form of contact between the East and West, when an editor had the power to influence a city, state, even a nation with the power of the pen, ‘we the people’... ###### [READ ARTICLE >](https://blog.quaintise.com/why-all-business-owners-should-function-as-newpaper-editors) ## [What is Branded Content?](https://blog.quaintise.com/what-is-branded-content) Branded content is a form of marketing that is custom created for your business message. Branded content is insightful, informational, targeted, and developed with a tone that matches your brand message. In the simplest terms, branded content is the... ###### [READ ARTICLE >](https://blog.quaintise.com/what-is-branded-content) ## [Market Research: Qualitative vs Quantitative](https://blog.quaintise.com/market-research-qualitative-vs-quantitative) As we continue our discussion regarding market research, the preference for qualitative or quantitative becomes a concern for many public relations and advertising firms. While at Quaintise we feel it’s critical to employ both market research techniques,... ###### [READ ARTICLE >](https://blog.quaintise.com/market-research-qualitative-vs-quantitative) ## [How To Conduct Market Research – 5 Easy Steps](https://blog.quaintise.com/how-to-conduct-market-research-5-easy-steps) Whether you’re running a Phoenix public relations campaign, or a Scottsdale advertising campaign, every marketing plan must be preceded by market research. There is not much point to running an advertising campaign targeted at the wrong demographic, or... ###### [READ ARTICLE >](https://blog.quaintise.com/how-to-conduct-market-research-5-easy-steps) ## [5 Steps to Developing Your Winning Marketing Plan](https://blog.quaintise.com/5-steps-to-developing-your-winning-marketing-plan) Whether you live in Scottsdale or New York City, there is a divide between search engine marketers, public relations, and advertisers with regards to budget, strategies and overall plans. An expert in SEO will want the entire budget to focus on internet... ###### [READ ARTICLE >](https://blog.quaintise.com/5-steps-to-developing-your-winning-marketing-plan) ## [Can “Going Green” Improve Business?](https://blog.quaintise.com/can-going-green-improve-business) Today is Earth Day, the one day of the year when people actually stop to smell the roses. Trees are planted in local parks, kids release ladybugs into the gardens, teachers stress the importance of recycling, and businesses of all sizes go green for the... ###### [READ ARTICLE >](https://blog.quaintise.com/can-going-green-improve-business) ## [Effectively Measuring ROI in PR Campaigns](https://blog.quaintise.com/measuring-roi-in-pr-campaigns) Business owners think in terms of return on investment (ROI), however many are still stumped on how to measure the ROI of their public relations strategies. Measuring ROI for either social media or public relations involves affixed metrics as a way to... ###### [READ ARTICLE >](https://blog.quaintise.com/measuring-roi-in-pr-campaigns) ## [Understanding a Company Brand Audit](https://blog.quaintise.com/understanding-a-company-brand-audit) A brand audit should be done by a trusted and experienced advertising agency or marketing agency in Phoenix; one with public relations knowledge, a deep understanding of practice management, and effective communication skills for the business... ###### [READ ARTICLE >](https://blog.quaintise.com/understanding-a-company-brand-audit) ## [QR Code Marketing Strategies](https://blog.quaintise.com/qr-code-marketing-strategies) You’ve probably seen them and didn’t even realize you were looking at a whole new world of business marketing. QR Codes, also known as barcodes and quick response codes, are beginning to integrate themselves into every aspect of our lives, whether we... ###### [READ ARTICLE >](https://blog.quaintise.com/qr-code-marketing-strategies) [Previous page](https://blog.quaintise.com/page/35) [1](https://blog.quaintise.com/page/1) [...](https://blog.quaintise.com/page/31) [34](https://blog.quaintise.com/page/34) [35](https://blog.quaintise.com/page/35) 36 [37](https://blog.quaintise.com/page/37) [38](https://blog.quaintise.com/page/38) [Next page](https://blog.quaintise.com/page/37) ### Categories - [Advertising](https://blog.quaintise.com/tag/advertising) - [Brand Audit](https://blog.quaintise.com/tag/brand-audit) - [Business Branding](https://blog.quaintise.com/tag/business-branding) - [Executives](https://blog.quaintise.com/tag/executives) - [Forbes](https://blog.quaintise.com/tag/forbes) - [M&A](https://blog.quaintise.com/tag/ma) - [Cause Marketing](https://blog.quaintise.com/tag/cause-marketing) - [Healthcare Marketing](https://blog.quaintise.com/tag/healthcare-marketing) - [Life Science Marketing](https://blog.quaintise.com/tag/life-science-marketing) - [Medical Marketing](https://blog.quaintise.com/tag/medical-marketing) - [OB/GYN Marketing](https://blog.quaintise.com/tag/obgyn-marketing) - [Search Engine Marketing](https://blog.quaintise.com/tag/search-engine-marketing) - [Social Media Marketing](https://blog.quaintise.com/tag/social-media-marketing) - [Video Marketing](https://blog.quaintise.com/tag/video-marketing) - [Public Relations](https://blog.quaintise.com/tag/public-relations) - [Shopify](https://blog.quaintise.com/tag/shopify) - [E-Commerce Marketing ](https://blog.quaintise.com/tag/e-commerce-marketing) ### Our Offices 2633 Lincoln Blvd. Suite 850 Santa Monica, CA 90405 [1-310-758-4970](tel:+13107584970) 4400 N. 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