Our latest agency news and breaking down the business of wellness.


The Perfect Facebook Post for Physicians

Is there such a thing as The Perfect Facebook post? If you're a physician seeking out a better way to engage with your patients online, you want me to say, "Of course there is!" But, it's not always that simple.

The High Cost of Ignoring Reputation Management Online

You should never underestimate the cost of a poor reputation. – Forbes.com If you’re not worried about digital reputation management, you’re about to receive a HUGE wake-up call. In the healthcare industry, reputation is everything, and to ignore it is...

3 Steps to Exceed Your Patient's Expectation

Every experience your patient’s have with your brand is an opportunity to impress; to exceed their expectations by focusing on the details that the practice down the street is overlooking. It’s not always about the numbers; how many patients you’ve seen...

Simplifying the Healthcare Brand Experience in 3 Steps

Brand marketing in healthcare is not just a catch phrase or a trend, it’s a reality that truly matters, and one that the professionals at Quaintise take incredibly seriously. Every company from every industry begins with the same basic ingredients: a...

Supercharge Your Facebook Engagement with These 4 Tips

The power of Facebook is limitless, especially for physicians. When it comes to increasing the visibility of your brand, your practice or your hospital, there are few avenues that allow for such hyper focused targeting and messaging. When you take a...

Why You DO NOT Want Multiple Location Websites for SEO

There was a time when SEO was simple; you built your websites with targeted keywords, submitted those websites to the directories, and voila! Over time, things have changed dramatically, and yet there are still medical search engine marketing agencies...

Mayo Clinic is a Rockstar on Social Media, But Not For The Reasons You Probably Think

When I think of social media and healthcare, two big names come to mind – The Cleveland Clinic and the Mayo Clinic. These are the powerhouse of social media and healthcare. They’re doing everything right, and for all the right reasons, which makes it...

Bridging the Gap Between Mobile and Desktop

According to stats, mobile usage will outpace desktop usage within the next year. In fact, at the end of 2013 there were 1.3 billion smartphones in use and 1.6 billion PCs in use. And while mobile usage is about to surpass every barrier, it’s mobile...

Is Your Competition Your Greatest Asset

Who is your greatest adversary? Is it the medical office across town? The one located in the same strip mall? Is it the urgent care next door or the hospital ER down the street? Sometimes, your greatest competition can be your greatest resource, pushing...

Is Facebook Right For Your Business?

When determining how to spend your marketing budget, the road can get a little bumpy. There’s always print, radio and banner ads, but then there’s mobile placement, SEO, public relations, local advertising, video marketing, and social media. That’s to...

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