---
title: Health and Wellness Marketing Trends & Insights | Quaintise | Branding (3)
description: Branding | The latest marketing news for organizations in the medical, health and wellness, and life sciences industries. (3)
---

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# Latest Healthcare Marketing Insights

---

[![Online Reputation Management](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/thumbs-up.jpg?width=944&name=thumbs-up.jpg)](https://blog.quaintise.com/3-ways-to-respond-to-negative-patient-reviews)

## [3 Ways to Respond to Negative Patient Reviews](https://blog.quaintise.com/3-ways-to-respond-to-negative-patient-reviews)

The greatest fear that keeps physicians from improving their digital presence, mainly in the form of increased reviews, is that a patient will leave a scathing review. Physicians are terrified that a patient will leave a 1-star testimonial, thus...

###### [READ ARTICLE >](https://blog.quaintise.com/3-ways-to-respond-to-negative-patient-reviews)

[![Healthcare Marketing Strategies](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/reputation-management.jpg?width=944&name=reputation-management.jpg)](https://blog.quaintise.com/translating-real-world-fans-into-digital-advocates)

## [Translating Real World Fans into Digital Advocates](https://blog.quaintise.com/translating-real-world-fans-into-digital-advocates)

The new year should bring with it a new realization of healthcare marketing strategies that will increase foot traffic and boost your ROI. One of those marketing strategies that should be at the top of your marketing plans is reputation management; a...

###### [READ ARTICLE >](https://blog.quaintise.com/translating-real-world-fans-into-digital-advocates)

[![Healthcare Marketing Consulting](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/9354933893_85860a2eb5_z.jpg?width=944&name=9354933893_85860a2eb5_z.jpg)](https://blog.quaintise.com/what-does-snapchat-have-to-do-with-healthcare-marketing)

## [What Does SnapChat Have To Do With Healthcare Marketing?](https://blog.quaintise.com/what-does-snapchat-have-to-do-with-healthcare-marketing)

News is sweeping the marketing world today regarding an amazing cash offer that was turned down. Facebook offered to buy SnapChat for $3 billion, but the 23-year-old owner refused. What a world we live in where $3 billion in cash is neglected. Are the...

###### [READ ARTICLE >](https://blog.quaintise.com/what-does-snapchat-have-to-do-with-healthcare-marketing)

[![Healthcare Marketing Industry Los Angeles](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/aioa1-1024x521.png?width=944&name=aioa1-1024x521.png)](https://blog.quaintise.com/keep-it-simple-the-healthcare-industry-is-a-mess-simplify-your-marketing-now)

## [The Healthcare Industry is a Mess, Simplify Your Marketing NOW](https://blog.quaintise.com/keep-it-simple-the-healthcare-industry-is-a-mess-simplify-your-marketing-now)

In today’s complicated and often confusing world of healthcare marketing, often times the simplest ideas and most transparent physicians and offices will come out on top. From the Affordable Care Act to explaining complex treatment procedures, the...

###### [READ ARTICLE >](https://blog.quaintise.com/keep-it-simple-the-healthcare-industry-is-a-mess-simplify-your-marketing-now)

[![Physician Reputation Management](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/market-research-1.jpg?width=944&name=market-research-1.jpg)](https://blog.quaintise.com/from-casual-patients-to-brand-advocates-three-strategies-for-success)

## [From Casual Patients to Brand Advocates - Three Strategies for Success](https://blog.quaintise.com/from-casual-patients-to-brand-advocates-three-strategies-for-success)

“The easiest way to create sharability is to give people an experience,” offers Franz Aliquo, Creative Director at ad agency RPM. “Something that turns their mundane day-to-day into something magical.” One of the greatest successes for any business in...

###### [READ ARTICLE >](https://blog.quaintise.com/from-casual-patients-to-brand-advocates-three-strategies-for-success)

[![Video Marketing Healthcare Los Angeles](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/video-marketing.jpg?width=944&name=video-marketing.jpg)](https://blog.quaintise.com/video-marketing-10-statistics-your-healthcare-ad-agency-needs-to-know)

## [Video Marketing - 10 Stats Your Healthcare Ad Agency Needs to Know](https://blog.quaintise.com/video-marketing-10-statistics-your-healthcare-ad-agency-needs-to-know)

What is the most ingenious aspect of Vine? It’s only 6 seconds, which absolutely forces brands and healthcare marketing agencies to think outside of the box, be unique, creative, innovative, and amazing in only 6 seconds. Video marketing within the...

###### [READ ARTICLE >](https://blog.quaintise.com/video-marketing-10-statistics-your-healthcare-ad-agency-needs-to-know)

[![Healthcare Info-Graphics Los Angeles](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/why-do-infographics-make-great-marketing-tools-header.jpg?width=944&name=why-do-infographics-make-great-marketing-tools-header.jpg)](https://blog.quaintise.com/healthcare-infographics-data-turned-visually-appealing-and-incredibly-effective)

## [Healthcare Infographics: Visually Appealing and Effective Data](https://blog.quaintise.com/healthcare-infographics-data-turned-visually-appealing-and-incredibly-effective)

You’ve no doubt seen them but had little understanding of their underlining purpose. Infographics have been a small detail in healthcare marketing for only a few years, but are growing to become a far more visually appealing form of content marketing...

###### [READ ARTICLE >](https://blog.quaintise.com/healthcare-infographics-data-turned-visually-appealing-and-incredibly-effective)

[![Patient Healthcare Decision Pathway](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/HiRes-1024x725.jpg?width=944&name=HiRes-1024x725.jpg)](https://blog.quaintise.com/capitalizing-on-a-patients-healthcare-decision-making-pathway)

## [Capitalizing on a Patient’s Healthcare Decision Making Pathway](https://blog.quaintise.com/capitalizing-on-a-patients-healthcare-decision-making-pathway)

As a physician, your online reputation is probably one of your most important marketing details. The simple act of identifying, researching and selecting a family doctor or specialist has changed dramatically over the years, and while word of mouth is...

###### [READ ARTICLE >](https://blog.quaintise.com/capitalizing-on-a-patients-healthcare-decision-making-pathway)

[![facebook marketing for physicians](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/facebook-76531_640-2.png?width=944&name=facebook-76531_640-2.png)](https://blog.quaintise.com/zuckerberg-gets-hacked-protect-your-brand-on-facebook-with-these-3-tips)

## [Protect Your Brand on Facebook with These 3 Tips](https://blog.quaintise.com/zuckerberg-gets-hacked-protect-your-brand-on-facebook-with-these-3-tips)

Last week, a ‘white hat hacker’ took matters into his own hands and hacked into the most powerful Facebook User’s page – founder Mark Zuckerberg. In healthcare marketing, an aspect that is often overlooked but extremely important is the element of...

###### [READ ARTICLE >](https://blog.quaintise.com/zuckerberg-gets-hacked-protect-your-brand-on-facebook-with-these-3-tips)

[![facebook marketing for physicians](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/facebook-76531_640-1.png?width=944&name=facebook-76531_640-1.png)](https://blog.quaintise.com/five-facebook-campaigns-that-will-boost-engagement-and-increase-visibility)

## [5 Facebook Campaigns That Will Boost Engagement & Increase Visibility](https://blog.quaintise.com/five-facebook-campaigns-that-will-boost-engagement-and-increase-visibility)

###### [READ ARTICLE >](https://blog.quaintise.com/five-facebook-campaigns-that-will-boost-engagement-and-increase-visibility)

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