---
title: Health and Wellness Marketing Trends & Insights | Quaintise | Healthcare Marketing (9)
description: Healthcare Marketing | The latest marketing news for organizations in the medical, health and wellness, and life sciences industries. (9)
---

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# Latest Healthcare Marketing Insights

---

[![real time healthcare marketing](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/use-of-real-time-data-in-marketing-campaigns-in-201311.png?width=944&name=use-of-real-time-data-in-marketing-campaigns-in-201311.png)](https://blog.quaintise.com/capitalizing-on-real-time-marketing-in-healthcare-and-why-your-team-needed-to-start-yesterday)

## [Capitalizing on Real Time Marketing (and why healthcare should start)](https://blog.quaintise.com/capitalizing-on-real-time-marketing-in-healthcare-and-why-your-team-needed-to-start-yesterday)

Healthcare marketing is a delicate dance precision pitching and well-crafted brand messaging. It’s about getting it right the first time, engaging a target audience actively, visually and contextually. An aspect of healthcare marketing that many Los...

###### [READ ARTICLE >](https://blog.quaintise.com/capitalizing-on-real-time-marketing-in-healthcare-and-why-your-team-needed-to-start-yesterday)

[![from Facebook.com](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/Screen-Shot-2013-07-11-at-8_19_13-AM.png?width=944&name=Screen-Shot-2013-07-11-at-8_19_13-AM.png)](https://blog.quaintise.com/understanding-your-target-demographic-with-facebooks-new-graph-search)

## [Understanding Your Target Demographic with Facebook’s New Graph Search](https://blog.quaintise.com/understanding-your-target-demographic-with-facebooks-new-graph-search)

Facebook Graph Search for healthcare marketing Since it’s universal roll-out yesterday, Facebook’s new Graph Search has been all the talk of marketers and techies in the healthcare marketing industry. Of course, as early adopters of Facebook’s Graph...

###### [READ ARTICLE >](https://blog.quaintise.com/understanding-your-target-demographic-with-facebooks-new-graph-search)

[![big data_healthcare marketing](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/big-data_healthcare-marketing-1.png?width=944&name=big-data_healthcare-marketing-1.png)](https://blog.quaintise.com/big-data-means-more-bang-for-your-buck-with-targeted-facebook-advertising)

## [Using Big Data To Get More Bang For Your Facebook Advertising Bucks](https://blog.quaintise.com/big-data-means-more-bang-for-your-buck-with-targeted-facebook-advertising)

Social media advertising is an ever-evolving field. Facebook has progressed form simple sidebar ads to News Feed integrated Sponsored Stories and innovative forms of advertising masking as organic posts. As a healthcare marketing strategist, it’s my...

###### [READ ARTICLE >](https://blog.quaintise.com/big-data-means-more-bang-for-your-buck-with-targeted-facebook-advertising)

[![facebook marketing for physicians](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/facebook-76531_640-1.png?width=944&name=facebook-76531_640-1.png)](https://blog.quaintise.com/five-facebook-campaigns-that-will-boost-engagement-and-increase-visibility)

## [5 Facebook Campaigns That Will Boost Engagement & Increase Visibility](https://blog.quaintise.com/five-facebook-campaigns-that-will-boost-engagement-and-increase-visibility)

###### [READ ARTICLE >](https://blog.quaintise.com/five-facebook-campaigns-that-will-boost-engagement-and-increase-visibility)

[![content marketing_sponsored stories_healthcare](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/marketing-ball.jpg?width=944&name=marketing-ball.jpg)](https://blog.quaintise.com/the-roi-of-sponsored-stories-understanding-the-next-big-thing-in-healthcare-marketing)

## [Sponsored Story ROI - Understanding Its Impact on Healthcare Marketing](https://blog.quaintise.com/the-roi-of-sponsored-stories-understanding-the-next-big-thing-in-healthcare-marketing)

Advertising can be a deceptive business. From tweaking real estate images with Photoshop to running ads masked as quality content, to Google’s use of advertising space, there are many tricks to the trade that your patients are probably not aware of. In...

###### [READ ARTICLE >](https://blog.quaintise.com/the-roi-of-sponsored-stories-understanding-the-next-big-thing-in-healthcare-marketing)

[![visual content marketing](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/visual-content-marketing1.png?width=944&name=visual-content-marketing1.png)](https://blog.quaintise.com/telling-a-story-visual-content-marketing-in-healthcare)

## [Telling A Story - Visual Content Marketing in Healthcare](https://blog.quaintise.com/telling-a-story-visual-content-marketing-in-healthcare)

Since the dawn of healthcare marketing, it’s been a challenge to get the right-brained marketers and the left-brained marketers on the same page. And many times that discrepancy shows through in healthcare marketing campaigns, where the words and the...

###### [READ ARTICLE >](https://blog.quaintise.com/telling-a-story-visual-content-marketing-in-healthcare)

[![improving the patient experience](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/survey.jpg?width=944&name=survey.jpg)](https://blog.quaintise.com/meeting-hospital-goals-by-improving-the-patient-experience-in-5-easy-steps)

## [5 Steps to Meeting Hospital Goals by Improving the Patient Experience](https://blog.quaintise.com/meeting-hospital-goals-by-improving-the-patient-experience-in-5-easy-steps)

There are very few medical organizations in the world that understand the true meaning and effectiveness, and put it into action, as the Cleveland Clinic does. While many healthcare marketing firms try to convey the importance of patient experience and...

###### [READ ARTICLE >](https://blog.quaintise.com/meeting-hospital-goals-by-improving-the-patient-experience-in-5-easy-steps)

## [Healthcare Marketing Trends for the Physician's Front Office](https://blog.quaintise.com/re-imagining-the-physicians-front-office-with-healthcare-marketing-trends)

Much like a Facebook Cover Photo is your social media first impression, and your website is your web first impression, the front office of your practice is the physical first impression that you as a brand and a business will leave on a new patient. In...

###### [READ ARTICLE >](https://blog.quaintise.com/re-imagining-the-physicians-front-office-with-healthcare-marketing-trends)

[![healthcare content marketing](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/iStock_000017038996XSmall1-1.jpg?width=944&name=iStock_000017038996XSmall1-1.jpg)](https://blog.quaintise.com/illustrating-the-importance-of-a-physician-blog-getting-physicians-on-board)

## [Why Physician Blogs Are Important and How to Get Physicians on Board](https://blog.quaintise.com/illustrating-the-importance-of-a-physician-blog-getting-physicians-on-board)

As a healthcare marketing expert, you understand the importance of developing powerful, purposeful content intended to drive traffic and convert readers into clients. As a physician, the philosophy of ‘getting published’ in major journals has been an...

###### [READ ARTICLE >](https://blog.quaintise.com/illustrating-the-importance-of-a-physician-blog-getting-physicians-on-board)

[![facebook advertising](https://blog.quaintise.com/hs-fs/hubfs/Imported_Blog_Media/Facebook-Networkign-1.jpg?width=944&name=Facebook-Networkign-1.jpg)](https://blog.quaintise.com/blog-post-advertise-rinse-and-repeat)

## [Blog, Post, Advertise - Rinse and Repeat](https://blog.quaintise.com/blog-post-advertise-rinse-and-repeat)

When talking to prospective clients about the importance of Facebook, I like to utilize the phrase blog, post, advertise, and, of course, repeat. Content marketing and social media marketing in healthcare go hand-in-hand. You cannot successfully take...

###### [READ ARTICLE >](https://blog.quaintise.com/blog-post-advertise-rinse-and-repeat)

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[7](https://blog.quaintise.com/tag/healthcare-marketing/page/7) [8](https://blog.quaintise.com/tag/healthcare-marketing/page/8) 9 [10](https://blog.quaintise.com/tag/healthcare-marketing/page/10) [11](https://blog.quaintise.com/tag/healthcare-marketing/page/11)

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