Facebook will soon take retargeting to a whole new level, and not just in healthcare marketing terms. Last month Facebook announced partnerships with companies that allow tapping into outside sources of data to learn more about target audiences,...
I’m sure you’ve seen them – those Facebook posts from happy customers explaining a recent amazing experience at a local restaurant or grocery store. I came across one today that was posted by a restaurant-goer on the Facebook Wall of a Chili’s. It was...
At Quaintise, one of the most common concerns that we hear from potential clients is, “I don’t’ even want to know what’s out there on Google about me.” It’s a relevant fear. For physicians, the healthcare marketing field has changed so dramatically in...
Content marketing is HUGE right now. It’s been the “word du jour,” as Forbes.com calls it, for more than a few months. And in healthcare marketing, content is still king. With the ability to serve multiple purposes and show the client tangible progress,...
We spend a lot of time discussing how to market your business, how to run a successful Facebook campaign, integrating storytelling, and how to select the perfect advertising platform for your medical team. But all too often healthcare marketing agencies...
One of the most common questions our Quaintise healthcare marketing agency receives from new clients is “What advertising platforms will drive the most traffic? Where will I see the greatest ROI?” Because every single penny counts when it comes to...
Big data is the future of healthcare marketing, but big data does not mean bigger marketing, it simply means smarter marketing. Bigger data does not necessarily mean advertising on a grander scale, or marketing through even more platforms with multiple...
At Quaintise, your Los Angeles healthcare marketing agency of choice, storytelling takes the cake. Telling a powerful story is what drives us, what motivates us to create successful campaigns for our physicians and specialists. Without a commanding,...
According to a new study conducted by Lab 42, humor sells far better than anything, even the age old adage that ‘sex sells’. The study interviewed 500 respondents with the simple question “Does it really ad up?” The results might not be what you’d...
At Quaintise, we understand that as social media tools become ubiquitous with healthcare marketing and advertising, fears will increase as to their true purpose and possibilities. These tools (Facebook, Twitter, Pinterest, etc) are synonymous with big...