Latest Healthcare Marketing Insights


Email Marketing is Now More Effective Than Ever

The rumor is that email marketing for health care is dead, or at least dying a quick and painless death, ever since Google updated it’s email platform to include Promotions and Updates Inbox Tabs. In reality, the rumors that email marketing has died have...

Hospitals in the U.S. are Using Social Media, Why Aren't You?

How important is social media to healthcare marketing? Ask the professionals at the University of Michigan Health System, or the Nemours/Alfred I. DuPont Hospital for Children in Wilmington, Delaware, Brigham and Women’s Hospital in Boston, or the...

Healthcare Marketing is Most Effective When Simplified

In an era where everything is digital, even our realities are augmented, healthcare marketing agencies easily lose sight of what’s important – motivating and inspiring patients to take action. Between social media marketing, video marketing, email...

Improve the Patient Experience with Big Data

If you see beauty in efficiency – the type of efficiency that brings tears to your eyes – you’ll want to jump on the Big Data bandwagon. In fact, with data scientists who specialize in the healthcare marketing field, efficiency in marketing and targeting...

Gmail's Promotion's Inbox Holds Opportunity for Healthcare Marketers

Healthcare marketing at Quaintise is more than campaigns, numbers and analytics – it’s about innovating, evolving, and revolutionizing our own industry with inventive strategies that stay ten steps ahead of everyone else. We’ve known about the new Gmail...

3 Steps to Successfully Integrating Big Data into Healthcare Marketing

Everyone in healthcare and medical marketing is talking about Big Data. If you’re marketing and advertising team has not mentioned this term to you yet, it’s time to seek out another agency. According to Forbes.com, Big Data is the biggest game-changing...

Capitalizing on Real Time Marketing (and why healthcare should start)

Healthcare marketing is a delicate dance precision pitching and well-crafted brand messaging. It’s about getting it right the first time, engaging a target audience actively, visually and contextually. An aspect of healthcare marketing that many Los...

5 Facebook Campaigns That Will Boost Engagement & Increase Visibility

5 Steps to Meeting Hospital Goals by Improving the Patient Experience

There are very few medical organizations in the world that understand the true meaning and effectiveness, and put it into action, as the Cleveland Clinic does. While many healthcare marketing firms try to convey the importance of patient experience and...

Healthcare Marketing Content Campaign - Client Study

Creating an entire content marketing campaign is more than just posting a blog and sharing that blog on Facebook and Twitter – it’s about focusing all of your creative, advertising and healthcare marketing attention onto one topic and making that one...