Latest Healthcare Marketing Insights


New Physician Welcome Packets – You’re Doing It Wrong

Do your patients watch Dr. Oz? Do they enjoy The Doctors as well? How about shows like The Biggest Loser or read Runners Magazine? If you know these details of your patient’s interests, you can develop incredibly targeted ad campaigns on Facebook. Let...

Using Facebook Graph Search for Healthcare Marketing

Positive Vibes Going Viral for Physicians on Facebook

I’m sure you’ve seen them – those Facebook posts from happy customers explaining a recent amazing experience at a local restaurant or grocery store. I came across one today that was posted by a restaurant-goer on the Facebook Wall of a Chili’s. It was...

Physicians - Have You Googled Yourself Lately?

At Quaintise, one of the most common concerns that we hear from potential clients is, “I don’t’ even want to know what’s out there on Google about me.” It’s a relevant fear. For physicians, the healthcare marketing field has changed so dramatically in...

Should You Select Quaintise as Your Marketing Agency of Record?

  We spend a lot of time discussing how to market your business, how to run a successful Facebook campaign, integrating storytelling, and how to select the perfect advertising platform for your medical team. But all too often healthcare marketing...

Should Physicians be Utilizing Facebook?

  At Quaintise, we understand that as social media tools become ubiquitous with healthcare marketing and advertising, fears will increase as to their true purpose and possibilities. These tools (Facebook, Twitter, Pinterest, etc) are synonymous with big...

What Is Inbound Healthcare Marketing?

  According to Hubspot, inbound marketing is marketing with a magnet, not a sledgehammer — marketing based on content that attracts and nurtures prospects, not spam that interrupts them. I love that definition because it epitomizes what we do here at...

Can Social Media Help Your Physicians Predict the Future?

  It’s an interesting idea; predicting the future by monitoring social media conversations. In order to be successful, healthcare marketing agencies in Los Angeles and around the nation are expected to be one step ahead of the game, leading their...

Medical Content Marketing Tips for 2013

If you want to build a remarkable brand presence online in 2013, you’ll need to refocus some of your healthcare marketing efforts towards content. Content comes in many forms, and in marketing it an mean a branded photo, a Facebook update, a Tweet, a...

Set Your Goals and Charge Ahead

With so many changes coming to the healthcare industry over the course of the next few years, it’s natural to feel anxious about what the future holds for your medical practice. But the professionals at Quaintise wanted to offer some support and...